Research And Advertising Decisions In An Open Economy: The Case Of Colombian Milds Coffee
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DOI: 10.22004/ag.econ.27849
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- Sellen, Daniel & Goddard, Ellen, 1996. "Research And Advertising Decisions In An Open Economy: The Case Of Colombian Milds Coffee," Working Papers 244796, University of Guelph, Department of Food, Agricultural and Resource Economics.
References listed on IDEAS
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Citations
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Cited by:
- J. A. L. Cranfield, 2003.
"Optimal Collective Investment in Generic Advertising, Export Market Promotion and Cost-of-Production-Reducing Research,"
Canadian Journal of Agricultural Economics/Revue canadienne d'agroeconomie, Canadian Agricultural Economics Society/Societe canadienne d'agroeconomie, vol. 51(3), pages 299-321, November.
- Cranfield, John A.L., 2002. "Optimal Collective Investment In Generic Advertising, Export Market Promotion And Cost-Of-Production Reducing Research," Working Papers 34135, University of Guelph, Department of Food, Agricultural and Resource Economics.
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Keywords
Marketing; Research and Development/Tech Change/Emerging Technologies;Statistics
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