A Study on Impact of Information and Communication Technology on Farmer's Knowledge and Adoption on Potato Production Technologies in Jaunpur District of Uttar Pradesh, India

The study was conducted in Jalalpur block of Jaunpur district (U.P.) selected purposively. A sample size of 120 farmers was selected through proportionate random sampling technique from five villages on the basis of land holding. The interview schedule was developed keeping in view the objective and variable sunder study and respondents were contacted personally for data collection. The mean, standard deviation, percentage, correlation were used for calculation and Drawing the inferences. The study depicted that a highest number of respondents (49.16%) was found middle age i.e. 40 to 60 year. The majority of the respondents (87.50%) were found as literate, (51.67%) of the respondents belonged to other backward class and dominance of family type was joint family system(67.50%), majority of the respondents had puccka houses (50.83%), (34.16%) of farmers were found having the size of land holding 2 to 4 ha. i.e. middle farmers. Most of the family (69.16%) reported agriculture (farming) as their main occupation and having annual income up to Rs. 2.0 lakh -3.0 lakh (40.00%). And social precipitation (45.83%) of the respondents had member of one organization. The extension contact was observed highest with Gram Pradhan under mass media information source, overall material possession of the respondents was found medium level material possession. Scientific orientation and economic motivation were found medium level with (42.50) and (48.33%) respectively. Most of the respondents had medium level of knowledge about ICTs tools (48.34%), adoption about potato production practices respondents had 40.0% fair knowledge Adoption extent of potato production practices in three categories viz .high ,medium and low. The variable like education and family annual income (lakh) were found positive and highly significant correlation with knowledge level of ICTs tools regarding potato production practices in agricultural development. The variables i.e. education and occupation were found positive and highly significant correlation with knowledge and utilization towards ICT stools. The major constraints faced by the farmers in getting knowledge about Information and Communication Technology were ‘Insufficient knowledge about ICT stools’ ‘Lack of commitment by officials for ICT stools’ ‘Lack of conviction’ ‘Perceived malpractices at different level ’and other constraints too.