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Consumer Promotion and Purchase Timing: The Case of Cheese

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  • BRIAN W. GOULD

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    File URL: http://www.aae.wisc.edu/www/pub/sps/stpap396.pdf
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    Paper provided by Wisconsin-Madison Agricultural and Applied Economics Department in its series Wisconsin-Madison Agricultural and Applied Economics Staff Papers with number 396.

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    Length: 29 pages
    Date of creation: May 1996
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    Handle: RePEc:wop:wisaes:396

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    1. Kaiser, Harry M. & Roberte, J. Carlos, 1995. "Impact ofGeneric Fluid Milk Advertising on Whole, Lowfat, and Skim Milk Demand," Research Bulletins 122996, Cornell University, Department of Applied Economics and Management.
    2. Heien, Dale & Wessells, Cathy Roheim, 1990. "Demand Systems Estimation with Microdata: A Censored Regression Approach," Journal of Business & Economic Statistics, American Statistical Association, vol. 8(3), pages 365-71, July.
    3. Ronald W. Ward & William F. McDonald, 1986. "Effectiveness of generic milk advertising: A ten region study," Agribusiness, John Wiley & Sons, Ltd., vol. 2(1), pages 77-89.
    4. Scott A. Neslin & Caroline Henderson & John Quelch, 1985. "Consumer Promotions and the Acceleration of Product Purchases," Marketing Science, INFORMS, vol. 4(2), pages 147-165.
    5. Blaylock, James R. & Smallwood, David M., 1983. "Effects of Household Socioeconomic Features on Dairy Purchases," Technical Bulletins 157654, United States Department of Agriculture, Economic Research Service.
    6. Dipak C. Jain & Naufel J. Vilcassim, 1991. "Investigating Household Purchase Timing Decisions: A Conditional Hazard Function Approach," Marketing Science, INFORMS, vol. 10(1), pages 1-23.
    7. Butler, Richard J & Worrall, John D, 1991. "Gamma Duration Models with Heterogeneity," The Review of Economics and Statistics, MIT Press, vol. 73(1), pages 161-66, February.
    8. Kristiaan Helsen & David C. Schmittlein, 1993. "Analyzing Duration Times in Marketing: Evidence for the Effectiveness of Hazard Rate Models," Marketing Science, INFORMS, vol. 12(4), pages 395-414.
    9. McDonald, James B & Butler, Richard J, 1987. "Some Generalized Mixture Distributions with an Application to Unemployment Duration," The Review of Economics and Statistics, MIT Press, vol. 69(2), pages 232-40, May.
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