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Industry-based methodological approaches to the measurement of Creative Industries: a theoretical and empirical account

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Author Info

  • Sara Santos Cruz

    ()
    (CEF.UP, Faculdade de Economia, Universidade do Porto)

  • Aurora A.C. Teixeira

    ()
    (CEF.UP, Faculdade de Economia, Universidade do Porto; INESC Tec; OBEGEF)

Abstract

The rising interest in the creative economy has encouraged several authors both in the political and academic spheres to focus on creative industries and cultural activities and assess their effects on regional and national development. The issue of measurement has, however, limited the analysis considerably. Despite progress at the theoretical and empirical levels, there is a generalized lack of clear definitions and estimations as to what represents cultural activities and creative industries. This paper critically reviews the growing corpus of literature on approaches to the measurement of creative industries. Moreover, it presents a detailed mapping of the creative sectors and estimates the relative weight of creative industries according to relevant industry-based methodologies, using a unique dataset (Quadros de Pessoal, Portugal), which includes over 3 million workers, and that permits an accurate comparative analysis of the different methodologies under study. The choice of approach when measuring creative industries is relevant in estimating the importance of such industries. Indeed, depending on the approach used, the importance of creative industries in Portugal differs, ranging from 2.5% (DCMS Model) to 4.6% (WIPO copyright model). In order to overcome the limitations of existing methodologies, we proposed a new industry-based approach focusing on core creative industries. According to the proposed methodology, core creative industries represent 3.5% of Portuguese employment, in which ‘Software publishing’ and ‘Computer/IT consultancy’ (1.0%), ‘Publishing’ (1.0%), and ‘Advertising and Marketing’ (0.4%) are the most relevant sub-segments.

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Bibliographic Info

Paper provided by Universidade do Porto, Faculdade de Economia do Porto in its series FEP Working Papers with number 453.

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Length: 54 pages
Date of creation: Apr 2012
Date of revision:
Handle: RePEc:por:fepwps:453

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Keywords: Creative Industries; Industry-based Methodology; Measurement;

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References

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  1. Timothy R. Wojan & Dayton M. Lambert & David A. McGranahan, 2007. "Emoting with their feet: Bohemian attraction to creative milieu -super-†," Journal of Economic Geography, Oxford University Press, vol. 7(6), pages 711-736, November.
  2. Jan Vang & Cristina Chaminade, 2007. "Cultural Clusters, Global-Local Linkages and Spillovers: Theoretical and Empirical Insights from an Exploratory Study of Toronto's Film Cluster," Industry and Innovation, Taylor & Francis Journals, vol. 14(4), pages 401-420.
  3. David Mcgranahan & Timothy Wojan, 2007. "Recasting the Creative Class to Examine Growth Processes in Rural and Urban Counties," Regional Studies, Taylor & Francis Journals, vol. 41(2), pages 197-216.
  4. Jason Potts & Stuart Cunningham, 2010. "Four models of the creative industries," Revue d'économie politique, Dalloz, vol. 0(1), pages 163-180.
  5. Jason Potts & Stuart Cunningham & John Hartley & Paul Ormerod, 2008. "Social network markets: a new definition of the creative industries," Journal of Cultural Economics, Springer, vol. 32(3), pages 167-185, September.
  6. Allen J. Scott, 1997. "The Cultural Economy of Cities," International Journal of Urban and Regional Research, Wiley Blackwell, vol. 21(2), pages 323-339, 06.
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Cited by:
  1. Ricardo Biscaia & Paula Sarmento, 2012. "Cost inefficiency and Optimal Market Structure in Spatial Cournot Discrimination," FEP Working Papers 462, Universidade do Porto, Faculdade de Economia do Porto.
  2. João Correia-da-Silva & Joana Pinho, 2012. "The profit-sharing rule that maximizes sustainability of cartel agreements," FEP Working Papers 463, Universidade do Porto, Faculdade de Economia do Porto.
  3. Pedro Cosme Costa Vieira, 2012. "A low cost supercritical Nuclear + Coal 3.0 Gwe power plant," FEP Working Papers 461, Universidade do Porto, Faculdade de Economia do Porto.
  4. Andreea Stoian & Rui Henrique Alves, 2012. "Can EU high indebted countries manage to fulfill fiscal sustainability? Some evidence from the solvency constraint," FEP Working Papers 464, Universidade do Porto, Faculdade de Economia do Porto.

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