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Sources of “value for money” for museum visitors: Some survey evidence

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  • John Ashworth
  • Peter Johnson
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    Abstract

    This paper provides an economic analysis of the survey responses of visitors who were asked to make a “ value for money” (VFM) assessment of a museum visit. The paper first interprets the notion of VFM from an economic perspective, and distinguishes between evaluations made before and after a visit. It then analyses the survey responses of visitors to a major museum in the North of England, using appropriate statistical techniques to identify the economic determinants of VFM rankings by visitors. The final section discusses the implications of the methodology and results for museum management, and for the design of museum visitor surveys. Copyright Kluwer Academic Publishers 1996

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    File URL: http://hdl.handle.net/10.1007/s10824-005-7083-7
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    Bibliographic Info

    Article provided by Springer in its journal Journal of Cultural Economics.

    Volume (Year): 20 (1996)
    Issue (Month): 1 (March)
    Pages: 67-83

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    Handle: RePEc:kap:jculte:v:20:y:1996:i:1:p:67-83

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    Web page: http://www.springerlink.com/link.asp?id=100284

    Related research

    Keywords: museums; value; surveys;

    References

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    1. Joseph Cooper & John Loomis, 1992. "Sensitivity of Willingness-to-Pay Estimates to Bid Design in Dichotomous Choice Contingent Valuation Models," Land Economics, University of Wisconsin Press, vol. 68(2), pages 211-224.
    2. Frey, Bruno S, 1994. "Cultural Economics and Museum Behaviour," Scottish Journal of Political Economy, Scottish Economic Society, vol. 41(3), pages 325-35, August.
    3. Brown, Gardner M, Jr & Mendelsohn, Robert, 1984. "The Hedonic Travel Cost Method," The Review of Economics and Statistics, MIT Press, vol. 66(3), pages 427-33, August.
    4. Wiktor L. Adamowicz & Vinay Bhardwaj & Bruce Macnab, 1993. "Experiments on the Difference between Willingness to Pay and Willingness to Accept," Land Economics, University of Wisconsin Press, vol. 69(4), pages 416-427.
    5. McConnell, Kenneth E., 1980. "Valuing congested recreation sites," Journal of Environmental Economics and Management, Elsevier, vol. 7(4), pages 389-394, December.
    6. Frey, Bruno S, 1995. "Cultural Economics and Museum Behaviour: A Reply," Scottish Journal of Political Economy, Scottish Economic Society, vol. 42(4), pages 467-68, November.
    7. McConnell, Kenneth E., 1985. "The economics of outdoor recreation," Handbook of Natural Resource and Energy Economics, in: A. V. Kneese† & J. L. Sweeney (ed.), Handbook of Natural Resource and Energy Economics, edition 1, volume 2, chapter 15, pages 677-722 Elsevier.
    8. Schmidt, Peter & Strauss, Robert P, 1975. "The Prediction of Occupation Using Multiple Logit Models," International Economic Review, Department of Economics, University of Pennsylvania and Osaka University Institute of Social and Economic Research Association, vol. 16(2), pages 471-86, June.
    9. Hof, John G. & King, David A., 1992. "Recreational demand by tourists for saltwater beach days: Comment," Journal of Environmental Economics and Management, Elsevier, vol. 22(3), pages 281-291, May.
    10. Douglass Shaw, W., 1991. "Recreational demand by tourists for saltwater beach days: Comment," Journal of Environmental Economics and Management, Elsevier, vol. 20(3), pages 284-289, May.
    11. V. Kerry Smith & William H. Desvousges & Matthew P. McGivney, 1983. "The Opportunity Cost of Travel Time in Recreation Demand Models," Land Economics, University of Wisconsin Press, vol. 59(3), pages 259-278.
    12. Throsby, David, 1994. "The Production and Consumption of the Arts: A View of Cultural Economics," Journal of Economic Literature, American Economic Association, vol. 32(1), pages 1-29, March.
    13. McConnell, K. E., 1988. "Heterogeneous preferences for congestion," Journal of Environmental Economics and Management, Elsevier, vol. 15(3), pages 251-258, September.
    14. Trudy Ann Cameron, 1992. "Combining Contingent Valuation and Travel Cost Data for the Valuation of Nonmarket Goods," Land Economics, University of Wisconsin Press, vol. 68(3), pages 302-317.
    15. Johnson, Peter, 1995. "Cultural Economics and Museum Behaviour: A Comment," Scottish Journal of Political Economy, Scottish Economic Society, vol. 42(4), pages 465-66, November.
    16. Bell, Frederick W. & Leeworthy, Vernon R., 1990. "Recreational demand by tourists for saltwater beach days," Journal of Environmental Economics and Management, Elsevier, vol. 18(3), pages 189-205, May.
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    Cited by:
    1. Giovanni Andrés Hernández Salazar & Ana María Olaya Pardo, 2010. "Impacto de la Política Pública Sobre la Demanda Cultural: el Caso de Cuatro Museos en Colombia," ENSAYOS SOBRE POLÍTICA ECONÓMICA, BANCO DE LA REPÚBLICA - ESPE.

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