Lampi, Elina () (Department of Economics, School of Business, Economics and Law, Göteborg University) Orth, Matilda () (Department of Economics, School of Business, Economics and Law, Göteborg University)
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This study investigates whether the introduction of an entrance fee affects visitor composition at a state funded museum in Sweden. While entrance to the museum was still free, we conducted a survey to collect information about visitor characteristics and used the Contingent Valuation (CV) method to measure visitors’ willingness to pay (WTP) for a visit. The results of the CV survey show that even a very low entrance fee level results in a significant reduction in several target groups that the museum has policy directives to reach. Additionally, we conducted another survey after the introduction of the fee. Thus, we have a unique opportunity to test the validity of CV in the context of a cultural good. The comparison between the predicted results from the CV and the observed change in visitor composition after the introduction of the fee implies that CV does predict a majority of the changes successfully.
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Publisher Info
Paper provided by Göteborg University, Department of Economics in its series Working Papers in Economics with number
298.
Length: 24 pages Date of creation: 09 Apr 2008 Date of revision: Publication status: Published in Kyklos, 2009, pages 85-102. Handle: RePEc:hhs:gunwpe:0298
Contact details of provider: Postal: Department of Economics, School of Business, Economics and Law, Göteborg University Box 640, SE 405 30 GÖTEBORG, Sweden Phone: 031-773 10 00 Web page: http://www.handels.gu.se/econ/ More information through EDIRC
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Find related papers by JEL classification: D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis H41 - Public Economics - - Publicly Provided Goods - - - Public Goods Z11 - Other Special Topics - - Cultural Economics - - - Economics of the Arts and Literature
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