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A multi-motivational general model of entrepreneurial intention

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  • Douglas, Evan J.
  • Shepherd, Dean A.
  • Venugopal, Vidhula

Abstract

We develop and test an overarching model of entrepreneurial intention that includes profit, social impact, and innovation as the three main drivers of entrepreneurial behavior. A holistic model is developed to identify separately the generic intention to be a self-employed entrepreneur from the associated intention to be a specific type of entrepreneur. The latter is revealed by using a conjoint experiment to reveal the individual's relative preferences for profit, social impact, and innovation outcomes. Using fuzzy-set qualitative comparative analysis we provide insights into individuals' motivations for different types of entrepreneurial careers and for their multiple pathways to the same entrepreneurial type.

Suggested Citation

  • Douglas, Evan J. & Shepherd, Dean A. & Venugopal, Vidhula, 2021. "A multi-motivational general model of entrepreneurial intention," Journal of Business Venturing, Elsevier, vol. 36(4).
  • Handle: RePEc:eee:jbvent:v:36:y:2021:i:4:s0883902621000173
    DOI: 10.1016/j.jbusvent.2021.106107
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