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New Product Development Under Channel Acceptance

Citations

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Cited by:

  1. Ren, Fuxia & Hu, Benyong, 2024. "Decisions and coordination in low-carbon supply chains with a wholesale price constraint under government subsidies," International Journal of Production Economics, Elsevier, vol. 277(C).
  2. Lalit Jain & Zhaoqi Li & Erfan Loghmani & Blake Mason & Hema Yoganarasimhan, 2024. "Effective Adaptive Exploration of Prices and Promotions in Choice-Based Demand Models," Marketing Science, INFORMS, vol. 43(5), pages 1002-1030, September.
  3. Alibeiki, Hedayat & Li, Shanling & Vaidyanathan, Ramnath, 2020. "Market dominance or product cost advantage: Retail power impacts on assortment decisions," International Journal of Production Economics, Elsevier, vol. 222(C).
  4. Byungyeon Kim & Oded Koenigsberg & Elie Ofek, 2022. "I Don’t “Recall”: The Decision to Delay Innovation Launch to Avoid Costly Product Failure," Management Science, INFORMS, vol. 68(12), pages 8889-8908, December.
  5. Erjen van Nierop & Dennis Fok & Philip Hans Franses, 2008. "Interaction Between Shelf Layout and Marketing Effectiveness and Its Impact on Optimizing Shelf Arrangements," Marketing Science, INFORMS, vol. 27(6), pages 1065-1082, 11-12.
  6. Paulo Albuquerque & Bart J. Bronnenberg, 2009. "Estimating Demand Heterogeneity Using Aggregated Data: An Application to the Frozen Pizza Category," Marketing Science, INFORMS, vol. 28(2), pages 356-372, 03-04.
  7. Jie Yu & Peter Goos & Martina Vandebroek, 2009. "Efficient Conjoint Choice Designs in the Presence of Respondent Heterogeneity," Marketing Science, INFORMS, vol. 28(1), pages 122-135, 01-02.
  8. Juanjuan Zhang, 2016. "Deadlines in Product Development," Management Science, INFORMS, vol. 62(11), pages 3310-3326, November.
  9. Hongmin Li & Scott Webster & Gwangjae Yu, 2020. "Product Design Under Multinomial Logit Choices: Optimization of Quality and Prices in an Evolving Product Line," Manufacturing & Service Operations Management, INFORMS, vol. 22(5), pages 1011-1025, September.
  10. Hongmin Li & Woonghee Tim Huh, 2011. "Pricing Multiple Products with the Multinomial Logit and Nested Logit Models: Concavity and Implications," Manufacturing & Service Operations Management, INFORMS, vol. 13(4), pages 549-563, October.
  11. Dmitri G. Markovitch & Peter N. Golder, 2008. "—Using Stock Prices to Predict Market Events: Evidence on Sales Takeoff and Long-Term Firm Survival," Marketing Science, INFORMS, vol. 27(4), pages 717-729, 07-08.
  12. Todd Morgan & Sergey Alexander Anokhin & Chanho Song & Natalia Chistyakova, 2019. "The role of customer participation in building new product development speed capabilities in turbulent environments," International Entrepreneurship and Management Journal, Springer, vol. 15(1), pages 119-133, March.
  13. B Glumac & Q Han & W Schaefer, 2018. "A negotiation decision model for public–private partnerships in brownfield redevelopment," Environment and Planning B, , vol. 45(1), pages 145-160, January.
  14. Gielens, Katrijn & Gijsbrechts, Els & Dekimpe, Marnik G., 2014. "Gains and losses of exclusivity in grocery retailing," International Journal of Research in Marketing, Elsevier, vol. 31(3), pages 239-252.
  15. Yunchuan Liu & Rajeev K. Tyagi, 2011. "The Benefits of Competitive Upward Channel Decentralization," Management Science, INFORMS, vol. 57(4), pages 741-751, April.
  16. Esther Gal-Or & Tansev Geylani & Anthony J. Dukes, 2008. "Information Sharing in a Channel with Partially Informed Retailers," Marketing Science, INFORMS, vol. 27(4), pages 642-658, 07-08.
  17. Anthony Dukes & Tansev Geylani & Yunchuan Liu, 2014. "Dominant retailers’ incentives for product quality in asymmetric distribution channels," Marketing Letters, Springer, vol. 25(1), pages 93-107, March.
  18. Karniouchina, Ekaterina V. & Moore, William L. & van der Rhee, Bo & Verma, Rohit, 2009. "Issues in the use of ratings-based versus choice-based conjoint analysis in operations management research," European Journal of Operational Research, Elsevier, vol. 197(1), pages 340-348, August.
  19. Hongyan Shi & Yunchuan Liu & Nicholas C. Petruzzi, 2013. "Consumer Heterogeneity, Product Quality, and Distribution Channels," Management Science, INFORMS, vol. 59(5), pages 1162-1176, May.
  20. Xiaojuan Puyang & Zheyin (Jane) Gu & Rachel R. Chen & Juan Li, 2026. "Vertical Competition on a Common Platform," Marketing Science, INFORMS, vol. 45(1), pages 175-188, January.
  21. Dominique Olié Lauga & Elie Ofek, 2009. "Market Research and Innovation Strategy in a Duopoly," Marketing Science, INFORMS, vol. 28(2), pages 373-396, 03-04.
  22. John R. Hauser & Felix Eggers & Matthew Selove, 2019. "The Strategic Implications of Scale in Choice-Based Conjoint Analysis," Marketing Science, INFORMS, vol. 38(6), pages 1059-1081, November.
  23. Po‐Hsuan Hsu & Hai‐Ping Hui & Hsiao‐Hui Lee & Kevin Tseng, 2022. "Supply chain technology spillover, customer concentration, and product invention," Journal of Economics & Management Strategy, Wiley Blackwell, vol. 31(2), pages 393-417, April.
  24. Anthony J. Dukes & Tansev Geylani & Kannan Srinivasan, 2009. "Strategic Assortment Reduction by a Dominant Retailer," Marketing Science, INFORMS, vol. 28(2), pages 309-319, 03-04.
  25. Kwon, Ohjin & Singh, Tanya & Kim, SunAh, 2023. "The competing roles of variety seeking in new brand adoption," Journal of Retailing and Consumer Services, Elsevier, vol. 72(C).
  26. Nathan Williams & P. K. Kannan & Shapour Azarm, 2011. "Retail Channel Structure Impact on Strategic Engineering Product Design," Management Science, INFORMS, vol. 57(5), pages 897-914, May.
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