IDEAS home Printed from
   My bibliography  Save this paper

An international review of cultural consumption research


  • Francesco Casarin

    () (Department of Management, Università Ca' Foscari Venezia)

  • Anna Moretti

    () (Department of Management, Università Ca' Foscari Venezia)


Despite the effects of the crisis, several studies show that there has been an increase in cultural production in all the most important western countries over the last twenty years. Nevertheless, the dimensions of the flows of demand are changing: the lowering of the threshold of perceived accessibility to the cultural contents on offer is resulting in new population segments using them. The modalities of cultural product consumption are also changing, and are increasingly influenced by the direct involvement of the consumer in the creative processes. On the other side, the competition to conquer consumersÕ free time has intensified because more figures are now involved, both from the cultural industry and outside. The cultural offer has multiplied and become more differentiated. But while this consumption is changing dimensions and modality, a gap is emerging in the information and knowledge of cultural consumption behaviour, mainly due to a lack of innovative official statistical measurements. The present paper wants to understand how academic literature reacted to the need for information on cultural consumption, that became widespread during 2000. Our main objective is to offer an initial overview of scientific literature of the fist decade of the twenty-first century, while trying to understand the future research trends. The analysis showed that great attention is still dedicated to the segmentation of cultural demand, but the analysis of motivations underlying cultural consumption is significantly acquiring more importance. Moreover, we identified vast research areas in which cultural consumption has only been partially studied, such as: social consumption, studies on individual businesses, methodological triangulation, and the operative implications for business management.

Suggested Citation

  • Francesco Casarin & Anna Moretti, 2011. "An international review of cultural consumption research," Working Papers 12, Department of Management, Università Ca' Foscari Venezia.
  • Handle: RePEc:vnm:wpdman:12

    Download full text from publisher

    File URL:
    File Function: First version, 2011
    Download Restriction: no

    References listed on IDEAS

    1. Hélène Giroux, 2006. "'It Was Such a Handy Term': Management Fashions and Pragmatic Ambiguity," Journal of Management Studies, Wiley Blackwell, vol. 43(6), pages 1227-1260, September.
    2. Judith Butler, 2010. "Performative Agency," Journal of Cultural Economy, Taylor & Francis Journals, vol. 3(2), pages 147-161, July.
    Full references (including those not matched with items on IDEAS)


    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.

    Cited by:

    1. Tepe, Markus & Vanhuysse, Pieter, 2014. "A vote at the opera? The political economy of public theaters and orchestras in the German states," European Journal of Political Economy, Elsevier, vol. 36(C), pages 254-273.
    2. Giacomo Del Chiappa & Giuseppe Melis & Marcello Atzeni, 2014. "Le emozioni come variabile di segmentazione e fattore di moderazione della soddisfazione in ambito museale," MERCATI E COMPETITIVITÀ, FrancoAngeli Editore, vol. 2014(4), pages 19-38.
    3. Natascha Notten & Bram Lancee & Herman Werfhorst & Harry Ganzeboom, 2015. "Educational stratification in cultural participation: cognitive competence or status motivation?," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 39(2), pages 177-203, May.

    More about this item


    Cultural consumption; Marketing research; Segmentation; Motivations;

    JEL classification:

    • M0 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - General
    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing
    • L82 - Industrial Organization - - Industry Studies: Services - - - Entertainment; Media

    NEP fields

    This paper has been announced in the following NEP Reports:


    Access and download statistics


    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:vnm:wpdman:12. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Marco LiCalzi). General contact details of provider: .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.