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Beyond Promotion-Based Store Switching : Antecedents and Consequences of Systematic Multiple-Store Shopping

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  • Gijsbrechts, E.

    (Tilburg University, Center For Economic Research)

  • Campo, K.
  • Nisol, P.

Abstract

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Suggested Citation

  • Gijsbrechts, E. & Campo, K. & Nisol, P., 2005. "Beyond Promotion-Based Store Switching : Antecedents and Consequences of Systematic Multiple-Store Shopping," Discussion Paper 2005-76, Tilburg University, Center for Economic Research.
    • Handle: RePEc:tiu:tiucen:09bb6849-8d4f-4225-ab01-36925adbc013
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    File URL: https://pure.uvt.nl/ws/portalfiles/portal/774611/76.pdf
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    References listed on IDEAS

    as
    1. Dellaert, B.G.C. & Arentze, T. & Bierlaire, M. & Borgers, A. & Timmermans, H.J.P., 1997. "Investigating consumers' tendency to combine multiple shopping purposes and destinations," Discussion Paper 1997-94, Tilburg University, Center for Economic Research.
    2. Rajiv Lal & Ram Rao, 1997. "Supermarket Competition: The Case of Every Day Low Pricing," Marketing Science, INFORMS, vol. 16(1), pages 60-80.
    3. Shuba Srinivasan & Koen Pauwels & Dominique M. Hanssens & Marnik G. Dekimpe, 2004. "Do Promotions Benefit Manufacturers, Retailers, or Both?," Management Science, INFORMS, vol. 50(5), pages 617-629, May.
    4. Paul R. Messinger & Chakravarthi Narasimhan, 1997. "A Model of Retail Formats Based on Consumers' Economizing on Shopping Time," Marketing Science, INFORMS, vol. 16(1), pages 1-23.
    Full references (including those not matched with items on IDEAS)

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