Superstars versus Celebrities - Big Man or Big Name?
Economic theories of superstar emergence concentrate on the perceived quality of the star’s performance. Thus superstars are identified by perceived talent superiority. Information technology and mass media have recently released a new type of stars: celebrities who are just known for being well-known. Most of these short-lived celebrities are ordinary people who have no special talent at all. Nevertheless, they enjoy star-like attention. We argue that the demand for celebrities is based on the human desire to gossip; namely to discuss, share interpretations or judgments. Celebrities qualify well for gossip since information about them is easy to find and share. The more popular a celebrity is, the easier gossip circulation becomes which then fuels further popularity and creates a self-energizing bandwagon effect. Media plays a crucial role in selecting for whom it triggers this bandwagon effect.
|Date of creation:||2006|
|Date of revision:|
|Contact details of provider:|| Postal: Plattenstrasse 14, CH-8032 Zürich|
Phone: ++41 1 634 29 27
Fax: ++41 1 634 43 48
Web page: http://www.crsa.uzh.ch
More information through EDIRC
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Rosen, Sherwin & Sanderson, Allen, 2001.
"Labour Markets in Professional Sports,"
Royal Economic Society, vol. 111(469), pages F47-68, February.
- Hamlen, William A, Jr, 1991. "Superstardom in Popular Music: Empirical Evidence," The Review of Economics and Statistics, MIT Press, vol. 73(4), pages 729-33, November.
- Katz, Michael L & Shapiro, Carl, 1985. "Network Externalities, Competition, and Compatibility," American Economic Review, American Economic Association, vol. 75(3), pages 424-40, June.
- Adler, Moshe, 1985. "Stardom and Talent," American Economic Review, American Economic Association, vol. 75(1), pages 208-12, March.
- MacDonald, Glenn M, 1988. "The Economics of Rising Stars," American Economic Review, American Economic Association, vol. 78(1), pages 155-66, March.
- Rosen, Sherwin, 1981. "The Economics of Superstars," American Economic Review, American Economic Association, vol. 71(5), pages 845-58, December.
- Hamlen, William A, Jr, 1994. "Variety and Superstardom in Popular Music," Economic Inquiry, Western Economic Association International, vol. 32(3), pages 395-406, July.
- Stigler, George J & Becker, Gary S, 1977. "De Gustibus Non Est Disputandum," American Economic Review, American Economic Association, vol. 67(2), pages 76-90, March.
- H. Leibenstein, 1950. "Bandwagon, Snob, and Veblen Effects in the Theory of Consumers' Demand," The Quarterly Journal of Economics, Oxford University Press, vol. 64(2), pages 183-207.
When requesting a correction, please mention this item's handle: RePEc:rsd:wpaper:0010. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (IBW IT Support)
If references are entirely missing, you can add them using this form.