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Taxonomy of AI-Driven Micro-Educational Startups in Primary Education: An Analysis of 120 Digital Lean Canvases

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  • Talebzadeh, Hossein

Abstract

The aim of the present study is to develop a taxonomy and pedagogical evaluation of AI-driven micro-educational startups in primary education, based on the analysis of 120 digital business model canvases. This research was conducted using a qualitative approach and the directed content analysis method. The research population comprised all business model canvases generated by 120 female elementary-level student-teachers within the framework of a digital micro-entrepreneurship workshop, developed under the supervision of generative artificial intelligence. For data analysis, open, axial, and selective coding procedures were employed. The findings revealed that micro-educational startups can be categorized into five taxonomic levels: (1) digital educational content production (51.6%), (2) online educational services (23.3%), (3) interactive educational tool production (11.7%), (4) educational consulting and planning (8.3%), and (5) hybrid/multidimensional startups (5%). The dominant value propositions included time-saving (78%), enhanced learning appeal (65%), and personalized education (42%). Furthermore, pedagogical evaluation indicated that the process of designing and developing business models under AI supervision successfully transformed 92% of student-teachers' perspectives from "teacher as consumer" to "teacher as value-creator," while also enhancing their financial resilience in the face of inflation. By proposing the theory of "AI-Augmented Entrepreneurship" and a five-level taxonomy, this research demonstrates that digital micro-entrepreneurship supported by generative AI can serve as an effective pedagogical strategy for economically empowering future teachers and contributing to the development of the educational entrepreneurship ecosystem.

Suggested Citation

  • Talebzadeh, Hossein, 2026. "Taxonomy of AI-Driven Micro-Educational Startups in Primary Education: An Analysis of 120 Digital Lean Canvases," EdArXiv um9kg_v1, Center for Open Science.
    • Handle: RePEc:osf:edarxi:um9kg_v1
    DOI: 10.35542/osf.io/um9kg_v1
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    1. Yogesh K. Dwivedi, 2025. "Generative Artificial Intelligence (GenAI) in entrepreneurial education and practice: emerging insights, the GAIN Framework, and research agenda," International Entrepreneurship and Management Journal, Springer, vol. 21(1), pages 1-21, December.
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    3. Nambisan, Satish & Wright, Mike & Feldman, Maryann, 2019. "The digital transformation of innovation and entrepreneurship: Progress, challenges and key themes," Research Policy, Elsevier, vol. 48(8), pages 1-1.
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