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Creativity In Entrepreneurship Education

Author

Listed:
  • Yar, Daniel

    () (University College of Borås)

  • Wennberg, Karl

    () (Dept. of Business Administration, Stockholm School of Economics)

  • Berglund, Henrik

    () (Chalmers University of Technology)

Abstract

This paper uses social cognitive theory to investigate entrepreneurial intent among participants in graduate entrepreneurship programs. To the best of our knowledge, the paper is the first to investigate the importance of creativity in entrepreneurship education and theoretical models of entrepreneurial intentions. Specifically, we test whether students creative potential is related to their intention to engage in entrepreneurship. Theoretically derived hypotheses are tested using multiple and ordinal regression analyses. We find that high scores on a creativity test and prior entrepreneurial experiences were positively associated with entrepreneurial intentions, whereas perception of risks had a negative influence. Our theoretical predictors of entreprenurial intention received strong support, indicating that creativity should be considered in models of entrepreneurial intentions. Yet, the use of intentions as dependent variable has its know weaknesses in that we might not distinguish between 'dreamers' and 'doers'. The findings indicate that exercises in creativity can be used to raise entrepreneurial intentions of students in entrepreneurship education. Heterogeneity in creative styles among students also points to the problems of a ‘one-size-fits-all’ approach to entrepreneurship education.

Suggested Citation

  • Yar, Daniel & Wennberg, Karl & Berglund, Henrik, 2008. "Creativity In Entrepreneurship Education," SSE/EFI Working Paper Series in Business Administration 2008:4, Stockholm School of Economics, revised 03 Apr 2008.
  • Handle: RePEc:hhb:hastba:2008_004
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    File URL: http://swoba.hhs.se/hastba/papers/hastba2008_004.pdf
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    References listed on IDEAS

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    1. Hills, Gerald E., 1988. "Variations in University entrepreneurship education: An empirical study of an evolving field," Journal of Business Venturing, Elsevier, vol. 3(2), pages 109-122.
    2. Ward, Thomas B., 2004. "Cognition, creativity, and entrepreneurship," Journal of Business Venturing, Elsevier, vol. 19(2), pages 173-188, March.
    3. Palich, Leslie E. & Ray Bagby, D., 1995. "Using cognitive theory to explain entrepreneurial risk-taking: Challenging conventional wisdom," Journal of Business Venturing, Elsevier, vol. 10(6), pages 425-438, November.
    4. Chen, Chao C. & Greene, Patricia Gene & Crick, Ann, 1998. "Does entrepreneurial self-efficacy distinguish entrepreneurs from managers?," Journal of Business Venturing, Elsevier, vol. 13(4), pages 295-316, July.
    5. Frederic Delmar & Per Davidsson, 2000. "Where do they come from? Prevalence and characteristics of nascent entrepreneurs," Entrepreneurship & Regional Development, Taylor & Francis Journals, vol. 12(1), pages 1-23, January.
    6. Davidsson, Per, 1991. "Continued entrepreneurship: Ability, need, and opportunity as determinants of small firm growth," Journal of Business Venturing, Elsevier, vol. 6(6), pages 405-429, November.
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    Citations

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    Cited by:

    1. Tran Huy Phuong & Thanh Trung Hieu, 2015. "Predictors of Entrepreneurial Intentions of Undergraduate Students in Vietnam: An Empirical Study," International Journal of Academic Research in Business and Social Sciences, Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences, vol. 5(8), pages 46-55, August.
    2. Clara Cardone-Riportella & María José Casasola-Martinez & Isabel Feito-Ruiz, 2014. "Do Entrepreneurs Come From Venus Or Mars? Impact Of Postgraduate Studies: Gender And Family Business Background," Working Papers 14.04, Universidad Pablo de Olavide, Department of Financial Economics and Accounting (former Department of Business Administration), revised Sep 2014.
    3. repec:eee:respol:v:46:y:2017:i:8:p:1490-1504 is not listed on IDEAS
    4. Shane, Scott & Nicolaou, Nicos, 2015. "Creative personality, opportunity recognition and the tendency to start businesses: A study of their genetic predispositions," Journal of Business Venturing, Elsevier, vol. 30(3), pages 407-419.
    5. İzlem Gözükara Yıldız & Nurdan Çolakoğlu, 2015. "A Comparative Study On Entrepreneurial Intentions Of Vocational School And Undergraduate Students With Entrepreneurship Education," Economy & Business Journal, International Scientific Publications, Bulgaria, vol. 9(1), pages 203-209.
    6. Erik Stam & Karl Wennberg, 2009. "The roles of R&D in new firm growth," Small Business Economics, Springer, vol. 33(1), pages 77-89, June.
    7. Virginia Fernández-Pérez & Ana Montes-Merino & Lázaro Rodríguez-Ariza & Patricia Esther Alonso Galicia, 0. "Emotional competencies and cognitive antecedents in shaping student’s entrepreneurial intention: the moderating role of entrepreneurship education," International Entrepreneurship and Management Journal, Springer, vol. 0, pages 1-25.
    8. repec:eur:ejserj:233 is not listed on IDEAS
    9. Izlem Gozukara & Nurdan Colakoglu, 2016. "Enhancing Entrepreneurial Intention and Innovativeness of University Students: The Mediating Role of Entrepreneurial Alertness," International Business Research, Canadian Center of Science and Education, vol. 9(2), pages 34-45, February.
    10. repec:spr:jglont:v:7:y:2017:i:1:d:10.1186_s40497-017-0067-1 is not listed on IDEAS
    11. Olivier Toutain & Melchior Salgado, 2012. "Comment améliorer la performance des pédagogies entrepreneuriales par la mise en action," Post-Print hal-00842210, HAL.
    12. Michela Loi & Maria Chiara Di Guardo, 2015. "A Start-Up Generation Approach For Teaching Entrepreneurship: An Overview Of Affective Learning Results," Journal of Developmental Entrepreneurship (JDE), World Scientific Publishing Co. Pte. Ltd., vol. 20(04), pages 1-16, December.
    13. Larsson, Johan P & Wennberg, Karl & Wiklund, Johan & Wright, Mike, 2017. "Location Choices of Graduate Entrepreneurs," Ratio Working Papers 290, The Ratio Institute.

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    Keywords

    Entrepreneurship education; intentions; creativity;

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