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La présence sociale : quels effets sur la personnalité, la réputation et la confiance envers le site web ?

Author

Listed:
  • Grégory Bressolles

    (Kedge Business School [Talence])

  • A. Vignolles
  • Catherine Viot

    (SAF - Laboratoire de Sciences Actuarielle et Financière - UCBL - Université Claude Bernard Lyon 1 - Université de Lyon)

Abstract

No abstract is available for this item.

Suggested Citation

  • Grégory Bressolles & A. Vignolles & Catherine Viot, 2015. "La présence sociale : quels effets sur la personnalité, la réputation et la confiance envers le site web ?," Post-Print hal-01991235, HAL.
    • Handle: RePEc:hal:journl:hal-01991235
    Note: View the original document on HAL open archive server: https://hal.science/hal-01991235
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    References listed on IDEAS

    as
    1. Caroline Ardelet & Bérangère Brial, 2011. "Influence des recommandations d'internautes: le role de la presence sociale et de l'expertise," Post-Print hal-01258971, HAL.
    2. repec:dau:papers:123456789/4230 is not listed on IDEAS
    3. Gefen, David & Straub, Detmar W., 2004. "Consumer trust in B2C e-Commerce and the importance of social presence: experiments in e-Products and e-Services," Omega, Elsevier, vol. 32(6), pages 407-424, December.
    4. Lucie Sirieix & Pierre-Louis Dubois, 1999. "Vers un modèle qualité-satisfaction intégrant la confiance?," Post-Print hal-02018476, HAL.
    5. Brigitte Muller & Jean-Louis Chandon, 2003. "The Impact of Visiting a Brand Website on Brand Personality," Post-Print hal-01796042, HAL.
    6. repec:dau:papers:123456789/8446 is not listed on IDEAS
    7. P. Gurviez & M. Korchia, 2002. "Proposition d'une échelle de mesure multidimensionnelle de la confiance dans la marque," Post-Print hal-02020609, HAL.
    8. Brigitte Muller & Jean-Louis Chandon, 2003. "The Impact of Visiting a Brand Website on Brand Personality," Post-Print hal-01810519, HAL.
    Full references (including those not matched with items on IDEAS)

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