IDEAS home Printed from
MyIDEAS: Login to save this paper or follow this series

Breaking the dilemma between robustness and generativeness: a comparative experiment on the use of new design software at the design-gap

  • Pierre-Antoine Arrighi


    (CGS - Centre de Gestion Scientifique - MINES ParisTech - École nationale supérieure des mines de Paris)

  • Pascal Le Masson


    (CGS - Centre de Gestion Scientifique - MINES ParisTech - École nationale supérieure des mines de Paris)

  • Benoit Weil


    (CGS - Centre de Gestion Scientifique - MINES ParisTech - École nationale supérieure des mines de Paris)

Registered author(s):

    Are creative designers doomed to loose in creativity when integrated in NPD processes? While a lot of studies point the necessity to achieve both creativity and feasibility, it remains hard to make more than a frustrating trade off. Still a new generation of design software have recently been proposed to better integrate industrial designers in engineering design processes. Based on a comparative experiment, we show that some of these tools enable to break the dilemma between creativity and robustness. Focusing on the design gap, a sample of 6 industrial designers was asked to design from a handmade rough sketch a 3D-digital object integrated in a CAD software suite. We compare the performance in term of gain or loss of originality and robustness (measured by 5 independent experts) between the uses of two representative digital design tools. It appears that the use of one of the software significantly increased simultaneously to Generativeness and Robustness of a design. It confirms that it is possible to ground creativity on constraint and show the possibility of new design processes characterized by their capacity to avoid loss in Originality and to improve what we call an "acquired creativity" all along the design process.

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

    File URL:
    Download Restriction: no

    Paper provided by HAL in its series Post-Print with number hal-00903606.

    in new window

    Date of creation: 26 Jun 2013
    Date of revision:
    Publication status: Published in 13th Annual Conference of the European Academy of Management, EURAM 2013, Jun 2013, Istanbul, Turkey. 33 p., 2013
    Handle: RePEc:hal:journl:hal-00903606
    Note: View the original document on HAL open archive server:
    Contact details of provider: Web page:

    No references listed on IDEAS
    You can help add them by filling out this form.

    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

    When requesting a correction, please mention this item's handle: RePEc:hal:journl:hal-00903606. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (CCSD)

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.