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Strategic and Operational Management of Supplier Involvement in New Product Development: a Contingency Perspective

Author

Listed:
  • van Echtelt, F.E.A.
  • Wynstra, J.Y.F.
  • van Weele, A.J.

Abstract

This paper examines how firms succeed to leverage supplier involvement in product development. The paper extends earlier work on managing supplier involvement by providing an integrated analysis of results, processes and conditions both at the level of individual development projects and the overall firm. Following a multiple-case study approach with theoretical sampling, the study is carried out by examining eight projects in which four manufacturers from different industries involve multiple suppliers. The findings suggest that successful supplier involvement is dependent on the coordinated design, execution and evaluation of strategic, long-term processes and operational, short-term management processes and the presence of enabling factors such as a cross-functional oriented organization. The required intensity of these processes and enablers depends on contingencies such as firm size and environmental uncertainty. In contrast with previous research, we find no indications that managing supplier involvement requires a different approach in highly innovative projects compared to less innovative projects.

Suggested Citation

  • van Echtelt, F.E.A. & Wynstra, J.Y.F. & van Weele, A.J., 2007. "Strategic and Operational Management of Supplier Involvement in New Product Development: a Contingency Perspective," ERIM Report Series Research in Management ERS-2007-040-LIS, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
    • Handle: RePEc:ems:eureri:10456
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    References listed on IDEAS

    as
    1. Kim B. Clark, 1989. "Project Scope and Project Performance: The Effect of Parts Strategy and Supplier Involvement on Product Development," Management Science, INFORMS, vol. 35(10), pages 1247-1263, October.
    2. Ragatz, Gary L. & Handfield, Robert B. & Petersen, Kenneth J., 2002. "Benefits associated with supplier integration into new product development under conditions of technology uncertainty," Journal of Business Research, Elsevier, vol. 55(5), pages 389-400, May.
    3. Maurizio Sobrero & Edward B. Roberts, 2001. "The Trade-off Between Efficiency and Learning in Interorganizational Relationships for Product Development," Management Science, INFORMS, vol. 47(4), pages 493-511, April.
    4. Sobrero, Maurizio & Roberts, Edward B., 2002. "Strategic management of supplier-manufacturer relations in new product development," Research Policy, Elsevier, vol. 31(1), pages 159-182, January.
    5. Akira Takeishi, 2001. "Bridging inter‐ and intra‐firm boundaries: management of supplier involvement in automobile product development," Strategic Management Journal, Wiley Blackwell, vol. 22(5), pages 403-433, May.
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    Citations

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    Cited by:

    1. Thomas Johnsen & Marie-Anne Le Dain & Nadine Kiratli & Holger Schiele, 2022. "Editorial: Purchasing and innovation: Past, present and future of the field of research," Post-Print hal-03761525, HAL.
    2. Bals, Lydia & Laine, Jari & Mugurusi, Godfrey, 2015. "Evolving procurement organizations: A contingency model for structural alternatives," UASM Discussion Paper Series 1/2015, University of Applied Sciences Mainz.
    3. Schoenherr, Tobias & Wagner, Stephan M., 2016. "Supplier involvement in the fuzzy front end of new product development: An investigation of homophily, benevolence and market turbulence," International Journal of Production Economics, Elsevier, vol. 180(C), pages 101-113.
    4. Katia Picaud-Bello & Thomas Johnsen & Richard Calvi & Mihalis Giannakis, 2019. "Exploring early purchasing involvement in discontinuous innovation: A dynamic capability perspective," Post-Print hal-02380474, HAL.

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    More about this item

    Keywords

    R&D management; innovation; new product development; purchasing; supplier relations;
    All these keywords.

    JEL classification:

    • L23 - Industrial Organization - - Firm Objectives, Organization, and Behavior - - - Organization of Production
    • M - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics
    • O31 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Innovation and Invention: Processes and Incentives
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D
    • O33 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Technological Change: Choices and Consequences; Diffusion Processes

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