Freedom to be a child: commercial pressures on children
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References listed on IDEAS
- Robertson, Thomas S & Rossiter, John R, 1974. " Children and Commercial Persuasion: An Attribution Theory Analysis," Journal of Consumer Research, Oxford University Press, vol. 1(1), pages 13-20, June.
- Goldberg, Marvin E & Gorn, Gerald J, 1978. " Some Unintended Consequences of TV Advertising to Children," Journal of Consumer Research, Oxford University Press, vol. 5(1), pages 22-29, June.
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Keywordschildhood; consumption; advertising; commercialization;
- I31 - Health, Education, and Welfare - - Welfare, Well-Being, and Poverty - - - General Welfare, Well-Being
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