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Media Persuasion through Slanted Language: Evidence from the Coverage of Immigration

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  • Milena Djourelova

Abstract

Can the language used by mass media to cover policy relevant issues affect readers' policy preferences? I examine this question for the case of immigration, exploiting an abrupt ban on the term "illegal immigrant" in wire content distributed to media outlets by the Associated Press (AP). Using text data on AP dispatches and the content of a large number of US print and online outlets, I find that articles mentioning "illegal immigrant" decline by 28% in outlets that rely on AP relative to others. This change in language appears to have had a tangible impact on readers' views on immigration. Following AP's ban, individuals exposed to outlets relying more heavily on AP tend to support less restrictive immigration and border security policies. The effect is driven by frequent readers and does not apply to views on issues other than immigration.

Suggested Citation

  • Milena Djourelova, 2020. "Media Persuasion through Slanted Language: Evidence from the Coverage of Immigration," Working Papers 1177, Barcelona School of Economics.
    • Handle: RePEc:bge:wpaper:1177
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    References listed on IDEAS

    as
    1. Alan S. Gerber & Dean Karlan & Daniel Bergan, 2009. "Does the Media Matter? A Field Experiment Measuring the Effect of Newspapers on Voting Behavior and Political Opinions," American Economic Journal: Applied Economics, American Economic Association, vol. 1(2), pages 35-52, April.
    2. Ruben Durante & Brian Knight, 2012. "Partisan Control, Media Bias, And Viewer Responses: Evidence From Berlusconi'S Italy," Journal of the European Economic Association, European Economic Association, vol. 10(3), pages 451-481, May.
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    Keywords

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    JEL classification:

    • D72 - Microeconomics - - Analysis of Collective Decision-Making - - - Political Processes: Rent-seeking, Lobbying, Elections, Legislatures, and Voting Behavior
    • L82 - Industrial Organization - - Industry Studies: Services - - - Entertainment; Media
    • Z13 - Other Special Topics - - Cultural Economics - - - Economic Sociology; Economic Anthropology; Language; Social and Economic Stratification

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