Csr Contribution To Management In The 21st Century
In the 21st century organizations have to cope with a variety of challenges, that might become more and more demanding as time passes by. They will have to work in a rapidly and growingly global competitive environment, where the competition for customers and clients will be harder, new competitors will emerge all over the world, and the chances to succeed will not be very good. They will also have to face knowledgeable and demanding customers, as the global public can achieve knowledge and information very easily and very cheaply. They will have to answer to civil society, which is growing in size and impact, and becoming a legitimate actor in the economic market arena. And they will have to work with a variety of stakeholders, that in the past were limited in their ability to influence the organizations, but this has changed by now. These stakeholders may include employees, customers, nearby communities, but also the media, the local and regional government and even global organizations, such as OECD, UN, World Bank and so on. This paper suggests that the developing school of CSR will provide the most effective tools and management systems to cope successfully with this new reality.
|Date of creation:|
|Date of revision:|
|Contact details of provider:|| Web page: http://econ.ubbcluj.ro|
References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Daniel Cohen, 2007.
"Globalization and Its Enemies,"
MIT Press Books,
The MIT Press,
edition 1, volume 1, number 0262532972, March.
When requesting a correction, please mention this item's handle: RePEc:bbu:wpaper:44. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Monica ZAHARIE)
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If references are entirely missing, you can add them using this form.
If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.
Please note that corrections may take a couple of weeks to filter through the various RePEc services.