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An Economic and Statistical Analysis of Advertising in the Market for Milk and Dairy Products in the U.K

Author

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  • Strak, John
  • Gill, Len

Abstract

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Suggested Citation

  • Strak, John & Gill, Len, 1983. "An Economic and Statistical Analysis of Advertising in the Market for Milk and Dairy Products in the U.K," Bulletins 232787, University of Manchester, School of Economics, Agricultural Economics Department.
    • Handle: RePEc:ags:umanbu:232787
    DOI: 10.22004/ag.econ.232787
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    File URL: https://ageconsearch.umn.edu/record/232787/files/uman-bulletins-189.pdf
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    References listed on IDEAS

    as
    1. Haveman, Robert H & DeBartolo, Gilbert, 1970. "The Revenue Maximization Oligopoly Model: Reply," American Economic Review, American Economic Association, vol. 60(3), pages 433-434, June.
    2. Metwally, M M, 1975. "Advertising and Competitive Behaviour of Selected Australian Firms," The Review of Economics and Statistics, MIT Press, vol. 57(4), pages 417-427, November.
    3. Haveman, Robert & De Bartolo, Gilbert, 1970. "The Revenue Maximization Oligopoly Model: Comment," MPRA Paper 9877, University Library of Munich, Germany.
    4. Stanley R. Thompson & Doyle A. Eiler, 1977. "Determinants of Milk Advertising Effectiveness," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 59(2), pages 330-335.
    5. Kafoglis, Milton Z & Bushnell, Robert C, 1970. "The Revenue Maximization Oligopoly Model: Comment," American Economic Review, American Economic Association, vol. 60(3), pages 427-428, June.
    Full references (including those not matched with items on IDEAS)

    Citations

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    Cited by:

    1. Kaiser, Harry M., 1995. "An Analysis of Generic Dairy Promotion in the United States," Research Bulletins 122997, Cornell University, Department of Applied Economics and Management.
    2. Kaiser, Harry M. & Forker, Olan D., 1993. "Analysis Of Generi," Research Bulletins 123010, Cornell University, Department of Applied Economics and Management.
    3. Goddard, E.W. & Tielu, A., 1987. "The OMMB'S Fluid Milk Advertising," Working Papers 244815, University of Guelph, Department of Food, Agricultural and Resource Economics.

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