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Market Competitiveness and Demographic Profiles of Dairy Alternative Beverages in the United States: The Case of Soymilk


  • Dharmasena, Senarath
  • Capps, Oral, Jr.


Data from U.S. households for year 2008 were used in examining market competitiveness of soymilk using tobit procedure. Unconditional own- and cross-price elasticities are larger than their conditional counterparts. Income, age, employment status, education level, race, ethnicity, region and presence of children are significant drivers affecting the demand for soymilk.

Suggested Citation

  • Dharmasena, Senarath & Capps, Oral, Jr., 2012. "Market Competitiveness and Demographic Profiles of Dairy Alternative Beverages in the United States: The Case of Soymilk," 2012 Annual Meeting, February 4-7, 2012, Birmingham, Alabama 119680, Southern Agricultural Economics Association.
  • Handle: RePEc:ags:saea12:119680

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    References listed on IDEAS

    1. Heckman, James, 2013. "Sample selection bias as a specification error," Applied Econometrics, Publishing House "SINERGIA PRESS", vol. 31(3), pages 129-137.
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    More about this item


    Soymilk; white milk; flavored milk; Nielsen HomeScan data; tobit procedure; Agribusiness; Consumer/Household Economics; Demand and Price Analysis; Marketing; D11; D12;

    JEL classification:

    • D11 - Microeconomics - - Household Behavior - - - Consumer Economics: Theory
    • D12 - Microeconomics - - Household Behavior - - - Consumer Economics: Empirical Analysis

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