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The Rapid Expansion of the Modern Retail Food Marketing in Emerging Market Economies: Implications to Foreign Trade and Structural Change in Agriculture

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  • Roe, Terry
  • Shane, Mathew
  • Somwaru, Agapi

Abstract

The share of resources allocated to food marketed through supermarkets and their marketing channels has grown at an unprecedented rate in lower income countries during the 1990s. The implication is that the evolution of supermarkets cannot be viewed in isolation of the broader economic general equilibrium forces giving rise to a middle class, nor can this process be viewed in a static context. Our dynamic model captures, in an obviously aggregative way, the marketing channels that require resources to: assemble inputs for farmers, produce raw agricultural output, assemble, process and add value to, and market the final products to retail establishments in the long run.
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Suggested Citation

  • Roe, Terry & Shane, Mathew & Somwaru, Agapi, 2005. "The Rapid Expansion of the Modern Retail Food Marketing in Emerging Market Economies: Implications to Foreign Trade and Structural Change in Agriculture," Conference papers 331410, Purdue University, Center for Global Trade Analysis, Global Trade Analysis Project.
    • Handle: RePEc:ags:pugtwp:331410
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    References listed on IDEAS

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    1. Manuel Chavez, 2002. "The Transformation of Mexican Retailing with NAFTA," Development Policy Review, Overseas Development Institute, vol. 20(4), pages 503-513, September.
    2. Walter Belik & Roseli Rocha dos Santos, 2002. "Regional Market Strategies of Supermarkets and Food Processors in Extended MERCOSUR," Development Policy Review, Overseas Development Institute, vol. 20(4), pages 515-528, September.
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    5. Thomas Reardon & C. Peter Timmer & Christopher B. Barrett & Julio Berdegué, 2003. "The Rise of Supermarkets in Africa, Asia, and Latin America," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 85(5), pages 1140-1146.
    6. Richard Baldwin & Philippe Martin, 1999. "Two Waves of Globalisation: Superficial Similarities, Fundamental Differences," Post-Print hal-03417560, HAL.
    7. Hertel, Thomas, 1997. "Global Trade Analysis: Modeling and applications," GTAP Books, Center for Global Trade Analysis, Department of Agricultural Economics, Purdue University, number 7685, December.
    8. Thomas Reardon & Julio A. Berdegué, 2002. "The Rapid Rise of Supermarkets in Latin America: Challenges and Opportunities for Development," Development Policy Review, Overseas Development Institute, vol. 20(4), pages 371-388, September.
    9. repec:imf:imfops:2004/006 is not listed on IDEAS
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    2. Riungu, Claris Karimi, 2011. "Effects of Supermarkets on Fresh Fruit and Vegetables Small-Scale Farmers in Central Kenya," Research Theses 134484, Collaborative Masters Program in Agricultural and Applied Economics.

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