Impact of Features and Display Ads on the Demand for Orange Juice: An Extension of the Rotterdam Demand Model
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References listed on IDEAS
- Deaton, Angus S & Muellbauer, John, 1980. "An Almost Ideal Demand System," American Economic Review, American Economic Association, vol. 70(3), pages 312-326, June.
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KeywordsDemand and Price Analysis; Marketing;
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