Report NEP-MKT-2005-12-20
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Carmen Lages & Luis Filipe Lages & Paulo Rita, 2004, "The relationship between e-marketing strategy and performance: a conceptual framework in a web context," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp446.
- Item repec:iim:iimawp:2005-12-04 is not listed on IDEAS anymore
- Luis Filipe Lages & Carmen Lages & Cristiana Raquel Lages, 2004, "Main consequences of prior export performance results: an exploratory study of European exporters," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp445.
- Luis Filipe Lages & Andrew Lancastre & Carmen Lages, 2005, "Bringing relationship marketing theory into B2B practice: the B2B-RP scale and the B2B-RELPERF scorecard," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp471.
- Andrew Lancastre & Luis Filipe Lages, 2004, "The relationship between buyer and a B2B e-marketplace: cooperation determinants in an electronic market context," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp443.
- Carmen Lages & Cristiana Raquel Lages & Luis Filipe Lages, 2004, "The relqual scale: a measure of relationship quality in export market ventures," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp447.
- Luis Filipe Lages & Cristiana Raquel Lages & Carmen Lages, 2004, "The APEV scale: a measure of annual performance of an export venture," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp458.
- Virginie Baritaux & Magali Aubert & Etienne Montaigne & Hervé Remaud, 2005, "Matchmakers in Wine Marketing Channels : The Case of French Wine Brokers," Industrial Organization, University Library of Munich, Germany, number 0512007, Dec.
- Luis Filipe Lages & Carmen Lages & Cristiana Raquel Lages, 2004, "European perspectives on export performance determinants: an exploratory study," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp444.
- Sendhil Mullainathan & Andrei Shleifer, 2005, "Persuasion in Finance," NBER Working Papers, National Bureau of Economic Research, Inc, number 11838, Dec.
- Luis Filipe Lages & Ana Catarina Leal, 2004, "Determinants of expected short-term export performance improvement: an empirical study of industrial exporters," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp463.
- Daniel Lockton, 2005, "Architectures of Control in Consumer Product Design," Others, University Library of Munich, Germany, number 0512009, Dec.
- Luis Filipe Lages & Carmen Lages & Cristiana Raquel Lages, 2005, "Bringing export performance metrics into annual reports: the PERFEX scorecard," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp469.
- Bontemps, C. & Orozco, V. & Réquillart, V., 2005, "Confirming the price effects of private labels development," Economics Working Paper Archive (Toulouse), French Institute for Agronomy Research (INRA), Economics Laboratory in Toulouse (ESR Toulouse), number 200506.
- Silvia Ferreira Jorge & Cesaltina Pacheco Pires, 2004, "Delivered versus mill nonlinear pricing in free entry markets," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp459.
- Miguel Pina e Cunha & Rita Campos e Cunha, 2004, "The dynamics of managerial ideology: analyzing the cuban case," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp457.
- Thomas Jensen, 2005, "Can Ambiguity in Electoral Competition be Explained by Projection Effects in Voters' Perceptions?," Discussion Papers, University of Copenhagen. Department of Economics, number 05-25, Dec.
- Nicolae Garleanu & Lasse Heje Pedersen & Allen M. Poteshman, 2005, "Demand-Based Option Pricing," NBER Working Papers, National Bureau of Economic Research, Inc, number 11843, Dec.
- Miguel Pina e Cunha & Armenio Rego & Teresa D'Oliveira, 2004, "Management ideologies and organizational spirituality: a typology," Nova SBE Working Paper Series, Universidade Nova de Lisboa, Nova School of Business and Economics, number wp452.
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