IDEAS home Printed from
MyIDEAS: Login to save this article or follow this journal

Perceived Barriers to E-commerce: Empirical Evidence from EU Countries

  • Vanja Simicevic


    (Department of Sociology, Centre for Croatian Studies - University of Zagreb)

  • Bozidar Jakovic

    (Department of Informatics, Faculty of Economics and Business - University of Zagreb)

  • Josip Jezovita

    (Department of Sociology, Centre for Croatian Studies - University of Zagreb)

Registered author(s):

    Internet usage is growing rapidly among the world. Furthermore, Internet usage is widely accepted among EU countries' citizens. In this paper intend is to research to what extent Internet sales by individuals is influenced by the barriers people perceive to buying/ordering over the Internet, using of Internet, and level of computer/Internet skills them posses. A data source for that research Eurostat database will be used. For investigating the research question the multiple linear regression models will be applied. As dependent variable percentage of individuals who used Internet for buying goods and/or services within last 3 months will be used. As independent variables following will be used: (1) perceived barriers are used for analysis, (2) level of computer skills, (3) level of Internet skills, and (4) level of Internet usage. The percentage of the individuals who bought goods/services over the Internet within last 3 months and factors: giving personal details over the Internet, level of necessary computer usage skills, and lack of necessary computer usage skills have been found to be statistically significant. In this research both hypotheses can be accepted, thus confirming that buying over the Internet in EU countries is influenced both by the level of individuals' skills and the level of perceived barriers.

    If you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.

    File URL:
    Download Restriction: no

    Article provided by Croatian Interdisciplinary Society Provider Homepage: in its journal Interdisciplinary Description of Complex Systems.

    Volume (Year): 11 (2013)
    Issue (Month): 1 ()
    Pages: 123-130

    in new window

    Handle: RePEc:zna:indecs:v:11:y:2013:i:1:p:123-130
    Contact details of provider:

    References listed on IDEAS
    Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:

    as in new window
    1. Ruiz-Mafé, Carla & Sanz-Blas, Silvia & Aldás-Manzano, Joaquín, 2009. "Drivers and barriers to online airline ticket purchasing," Journal of Air Transport Management, Elsevier, vol. 15(6), pages 294-298.
    Full references (including those not matched with items on IDEAS)

    This item is not listed on Wikipedia, on a reading list or among the top items on IDEAS.

    When requesting a correction, please mention this item's handle: RePEc:zna:indecs:v:11:y:2013:i:1:p:123-130. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Josip Stepanic)

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If references are entirely missing, you can add them using this form.

    If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    This information is provided to you by IDEAS at the Research Division of the Federal Reserve Bank of St. Louis using RePEc data.