"Fake Reviews" im Zeitalter der digitalen Weiterempfehlung: Herausforderungen von gefälschten Online-Bewertungen für Unternehmen und potenzielle Lösungsansätze
Download full text from publisher
References listed on IDEAS
- Amy Van Looy, 2016. "Social Media Management," Springer Texts in Business and Economics, Springer, number 978-3-319-21990-5, March.
Most related itemsThese are the items that most often cite the same works as this one and are cited by the same works as this one.
- Waldhoff, Kimberly & Vollmar, Bernhard, 2019. "Zur Glaubwürdigkeit von Influencern im Influencer Marketing," PFH Forschungspapiere/Research Papers 2019/02, PFH Private University of Applied Sciences, Göttingen.
- A Fronzetti Colladon & B Guardabascio & R Innarella, 2021. "Using social network and semantic analysis to analyze online travel forums and forecast tourism demand," Papers 2105.07727, arXiv.org.
- Moutasem A. Zakkar & Craig R. Janes & Samantha B. Meyer, 2022. "Benefits and harms of patient stories on social media from the perspective of healthcare providers and administrators in Ontario," International Journal of Health Planning and Management, Wiley Blackwell, vol. 37(2), pages 1075-1088, March.
More about this item
KeywordsFake reviews; online reviews; Online-Bewertungen; electronic word of mouth; eWoM;
All these keywords.
StatisticsAccess and download statistics
All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:zbw:afmpwm:261131. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: . General contact details of provider: https://arbeitsgemeinschaft.marketing/ .
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: ZBW - Leibniz Information Centre for Economics (email available below). General contact details of provider: https://arbeitsgemeinschaft.marketing/ .
Please note that corrections may take a couple of weeks to filter through the various RePEc services.