IDEAS home Printed from https://ideas.repec.org/a/wsi/ijimxx/v22y2018i05ns1363919618400030.html
   My bibliography  Save this article

Digitising Product Portfolios

Author

Listed:
  • JULIAN ECHTERFELD

    (Heinz Nixdorf Institute, University of Paderborn, Fürstenallee 11, 33102 Paderborn, Germany)

  • JÜRGEN GAUSMEIER

    (Heinz Nixdorf Institute, University of Paderborn, Fürstenallee 11, 33102 Paderborn, Germany)

Abstract

Digitisation leads to far-reaching changes of products in all industries and has a massive impact on the global innovation landscape. For manufacturing companies, it is crucial to strategically align their product portfolio with digitisation and bring out a continuous stream of digital product innovations in order to strengthen their market position and remain competitive. The paper at hand, presents a methodology for digitising product portfolios. The methodology takes into account a company’s current digital position, possible future scenarios, digitisation strategies for the portfolio derived from the scenarios as well as concrete digitisation measures for each product group of the portfolio. The result is a portfolio roadmap which shows the planned development of the portfolio in the light of digitisation.

Suggested Citation

  • Julian Echterfeld & Jürgen Gausmeier, 2018. "Digitising Product Portfolios," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 22(05), pages 1-27, June.
    • Handle: RePEc:wsi:ijimxx:v:22:y:2018:i:05:n:s1363919618400030
    DOI: 10.1142/S1363919618400030
    as

    Download full text from publisher

    File URL: http://www.worldscientific.com/doi/abs/10.1142/S1363919618400030
    Download Restriction: Access to full text is restricted to subscribers
    File URL: https://libkey.io/10.1142/S1363919618400030?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Youngjin Yoo & Richard J. Boland & Kalle Lyytinen & Ann Majchrzak, 2012. "Organizing for Innovation in the Digitized World," Organization Science, INFORMS, vol. 23(5), pages 1398-1408, October.
    Full references (including those not matched with items on IDEAS)

    Citations

    Citations are extracted by the CitEc Project, subscribe to its RSS feed for this item.
    as


    Cited by:

    1. Theresa Eckert & Stefan Hüsig, 2022. "Innovation portfolio management: a systematic review and research agenda in regards to digital service innovations," Management Review Quarterly, Springer, vol. 72(1), pages 187-230, February.
    2. Fiona Maria Schweitzer & Matthias Handrich & Sven Heidenreich, 2019. "Digital Transformation In The New Product Development Process: The Role Of It-Enabled Plm Systems For Relational, Structural, And Npd Performance," International Journal of Innovation Management (ijim), World Scientific Publishing Co. Pte. Ltd., vol. 23(07), pages 1-34, October.

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Swen Nadkarni & Reinhard Prügl, 2021. "Digital transformation: a review, synthesis and opportunities for future research," Management Review Quarterly, Springer, vol. 71(2), pages 233-341, April.
    2. Caroline Jennings Saul & Heiko Gebauer, 2018. "Digital Transformation as an Enabler for Advanced Services in the Sanitation Sector," Sustainability, MDPI, vol. 10(3), pages 1-18, March.
    3. Shaheer, Noman Ahmed & Li, Sali, 2020. "The CAGE around cyberspace? How digital innovations internationalize in a virtual world," Journal of Business Venturing, Elsevier, vol. 35(1).
    4. Boeker, Warren & Howard, Michael D. & Basu, Sandip & Sahaym, Arvin, 2021. "Interpersonal relationships, digital technologies, and innovation in entrepreneurial ventures," Journal of Business Research, Elsevier, vol. 125(C), pages 495-507.
    5. Geurts, Amber & Geerdink, Tara & Sprenkeling, Marit, 2022. "Accelerated innovation in crises: The role of collaboration in the development of alternative ventilators during the COVID-19 pandemic," Technology in Society, Elsevier, vol. 68(C).
    6. van den Broek, Tijs & van Veenstra, Anne Fleur, 2018. "Governance of big data collaborations: How to balance regulatory compliance and disruptive innovation," Technological Forecasting and Social Change, Elsevier, vol. 129(C), pages 330-338.
    7. Mina Nasiri & Minna Saunila & Tero Rantala & Juhani Ukko, 2022. "Sustainable innovation among small businesses: The role of digital orientation, the external environment, and company characteristics," Sustainable Development, John Wiley & Sons, Ltd., vol. 30(4), pages 703-712, August.
    8. Cédric Dalmasso & Sebastien Gand & Frederic Garcias, 2017. "Enterprise social networks for the benefit of ambidextrous organisation? The case of a major oil company," Post-Print hal-03698884, HAL.
    9. Xing Wan & Javier Cenamor & Jing Chen, 2017. "Exploring Performance Determinants of China’s Cable Operators and OTT Service Providers in the Era of Digital Convergence—From the Perspective of an Industry Platform," Sustainability, MDPI, vol. 9(12), pages 1-19, December.
    10. Matzner, Martin & Pauli, Tobias & Marx, Emanuel & Anke, Jürgen & Poeppelbuss, Jens & Fielt, Erwin & Gregor, Shirley & Sun, Ruonan & Hydle, Katja Maria & Aas, Tor Helge & Aanestad, Margunn & Gordijn, J, 2021. "Transitioning to Platform-based Services and Business Models in a B2B Environment," SMR - Journal of Service Management Research, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 5(3), pages 143-162.
    11. da Silva Neto, Victo José & Chiarini, Tulio, 2021. "Technological progress and political systems: Non-institutional digital platforms and political transformation," Technology in Society, Elsevier, vol. 64(C).
    12. Chae, Bongsug (Kevin), 2018. "The Internet of Things (IoT): A Survey of Topics and Trends using Twitter Data and Topic Modeling," 22nd ITS Biennial Conference, Seoul 2018. Beyond the boundaries: Challenges for business, policy and society 190376, International Telecommunications Society (ITS).
    13. Daniel A. Skog & Henrik Wimelius & Johan Sandberg, 2018. "Digital Disruption," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 60(5), pages 431-437, October.
    14. Panos Constantinides & Ola Henfridsson & Geoffrey G. Parker, 2018. "Introduction—Platforms and Infrastructures in the Digital Age," Information Systems Research, INFORMS, vol. 29(2), pages 381-400, June.
    15. Rippa, Pierluigi & Secundo, Giustina, 2019. "Digital academic entrepreneurship: The potential of digital technologies on academic entrepreneurship," Technological Forecasting and Social Change, Elsevier, vol. 146(C), pages 900-911.
    16. Hou, Hong & Shi, Yongjiang, 2021. "Ecosystem-as-structure and ecosystem-as-coevolution: A constructive examination," Technovation, Elsevier, vol. 100(C).
    17. Mahamadou Biga-Diambeidou & Maria Giuseppina Bruna & Rey Dang & L’Hocine Houanti, 2021. "Does gender diversity among new venture team matter for R&D intensity in technology-based new ventures? Evidence from a field experiment," Small Business Economics, Springer, vol. 56(3), pages 1205-1220, February.
    18. Piepponen, Amanda & Ritala, Paavo & Keränen, Joona & Maijanen, Päivi, 2022. "Digital transformation of the value proposition: A single case study in the media industry," Journal of Business Research, Elsevier, vol. 150(C), pages 311-325.
    19. Li, Ganglei & Shao, Yunfei, 2023. "How do top management team characteristics affect digital orientation? Exploring the internal driving forces of firm digitalization," Technology in Society, Elsevier, vol. 74(C).
    20. Karolina Bähr & Alexander Fliaster, 2023. "The twofold transition: Framing digital innovations and incumbents' value propositions for sustainability," Business Strategy and the Environment, Wiley Blackwell, vol. 32(2), pages 920-935, February.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:wsi:ijimxx:v:22:y:2018:i:05:n:s1363919618400030. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Tai Tone Lim (email available below). General contact details of provider: http://www.worldscinet.com/ijim/ijim.shtml .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.