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A Monte Carlo investigation of conjoint analysis index-of-fit: Goodness of fit, significance and power

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  • U. Umesh
  • Sanjay Mishra

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  • U. Umesh & Sanjay Mishra, 1990. "A Monte Carlo investigation of conjoint analysis index-of-fit: Goodness of fit, significance and power," Psychometrika, Springer;The Psychometric Society, vol. 55(1), pages 33-44, March.
    • Handle: RePEc:spr:psycho:v:55:y:1990:i:1:p:33-44
    DOI: 10.1007/BF02294741
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    References listed on IDEAS

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    1. Richard Johnson, 1975. "A simple method for pairwise monotone regression," Psychometrika, Springer;The Psychometric Society, vol. 40(2), pages 163-168, June.
    2. Yoshio Takane, 1982. "Maximum likelihood additivity analysis," Psychometrika, Springer;The Psychometric Society, vol. 47(3), pages 225-241, September.
    3. Thomas Nygren, 1986. "A two-stage algorithm for assessing violations of additivity via axiomatic and numerical conjoint analysis," Psychometrika, Springer;The Psychometric Society, vol. 51(3), pages 483-491, September.
    4. Douglas Emery & F. Hutton Barron, 1979. "Axiomatic and numerical conjoint measurement: An evaluation of diagnostic efficacy," Psychometrika, Springer;The Psychometric Society, vol. 44(2), pages 195-210, June.
    5. J. Kruskal, 1964. "Multidimensional scaling by optimizing goodness of fit to a nonmetric hypothesis," Psychometrika, Springer;The Psychometric Society, vol. 29(1), pages 1-27, March.
    6. Green, Paul E & Srinivasan, V, 1978. "Conjoint Analysis in Consumer Research: Issues and Outlook," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 5(2), pages 103-123, Se.
    7. David Klahr, 1969. "A monte carlo investigation of the statistical significance of Kruskal's nonmetric scaling procedure," Psychometrika, Springer;The Psychometric Society, vol. 34(3), pages 319-330, September.
    8. V. Srinivasan & Allan Shocker, 1973. "Linear programming techniques for multidimensional analysis of preferences," Psychometrika, Springer;The Psychometric Society, vol. 38(3), pages 337-369, September.
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    Cited by:

    1. Mishra, Sanjay & Umesh, U. N., 2005. "Determining the quality of conjoint analysis results using violation of a priori signs," Journal of Business Research, Elsevier, vol. 58(3), pages 301-311, March.
    2. Teichert, Thorsten Andreas, 1997. "A model of ranked conjoint-data and implications for evaluation," Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel 461, Christian-Albrechts-Universität zu Kiel, Institut für Betriebswirtschaftslehre.

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