IDEAS home Printed from https://ideas.repec.org/a/spr/gjofsm/v25y2024i3d10.1007_s40171-024-00408-w.html
   My bibliography  Save this article

Critical Success Factors for Emerging Technology Adoption, Strategic Flexibility, and Competitiveness: An Evidence-Based Total Interpretive Structural Modeling Approach (TISM-E)

Author

Listed:
  • Surabhi Singh

    (Indian Institute of Technology Delhi)

  • Shiwangi Singh

    (Indian Institute of Management Ranchi)

  • Mayur Chikhale

    (Indian Institute of Technology Delhi)

  • Sanjay Dhir

    (Indian Institute of Technology Delhi)

Abstract

In the dynamic business environment, firms can adopt emerging technologies to remain relevant and effectively meet changing customer demands. The adoption of these technologies, however, is a complex process that requires strategic flexibility if businesses are to be able to adapt to the changing technology landscape and remain competitive. This study aims to identify critical success factors (CSFs) of emerging technology adoption and strategic flexibility and develop a hierarchical model using evidence data from Twitter (now known as X). A total of 1,76,248 tweets were collected, yielding a sample set of 102,100 unique tweets following the removal of duplicates. This study uses evidence-based total interpretative structural modeling (TISM-E) to develop a hierarchical interrelationship between the CSFs of emerging technology adoption, strategic flexibility, and firm competitiveness. Additionally, this study utilizes UTAUT to explore emerging technology adoption behaviors and understand a firm’s perspective on technology acceptance. The resulting six-level hierarchical model can be used in strategic decision-making to achieve firm competitiveness. The findings of this study are important for practitioners and academicians seeking to understand the critical factors that drive technology adoption, strategic flexibility, and firm competitiveness in the changing business landscape. This study helps practitioners understand the relevance of identified CSFs and their interrelationships using a TISM-E approach and evidence data.

Suggested Citation

  • Surabhi Singh & Shiwangi Singh & Mayur Chikhale & Sanjay Dhir, 2024. "Critical Success Factors for Emerging Technology Adoption, Strategic Flexibility, and Competitiveness: An Evidence-Based Total Interpretive Structural Modeling Approach (TISM-E)," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 25(3), pages 601-628, September.
    • Handle: RePEc:spr:gjofsm:v:25:y:2024:i:3:d:10.1007_s40171-024-00408-w
    DOI: 10.1007/s40171-024-00408-w
    as

    Download full text from publisher

    File URL: http://link.springer.com/10.1007/s40171-024-00408-w
    File Function: Abstract
    Download Restriction: Access to the full text of the articles in this series is restricted.
    File URL: https://libkey.io/10.1007/s40171-024-00408-w?utm_source=ideas
    LibKey link: if access is restricted and if your library uses this service, LibKey will redirect you to where you can use your library subscription to access this item
    ---><---

    As the access to this document is restricted, you may want to search for a different version of it.

    References listed on IDEAS

    as
    1. Meyer, Patrick & Jonas, Julia M. & Roth, Angela, 2020. "Frontline Employees' Acceptance of and Resistance to Service Robots in Stationary Retail - An Exploratory Interview Study," SMR - Journal of Service Management Research, Nomos Verlagsgesellschaft mbH & Co. KG, vol. 4(1), pages 21-34.
    2. Vivek Vohra & Shiwangi Singh & Tanusree Dutta, 2024. "Embracing Flexibility Post-COVID-19: A Systematic Review of Flexible Working Arrangements Using the SCM-TBFO Framework," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 25(1), pages 1-26, March.
    3. Xu, Haiyun & Winnink, Jos & Yue, Zenghui & Zhang, Huiling & Pang, Hongshen, 2021. "Multidimensional Scientometric indicators for the detection of emerging research topics," Technological Forecasting and Social Change, Elsevier, vol. 163(C).
    4. Yu Liu & Hao Zhang, 2022. "Driving Sustainable Innovation in New Ventures: A Study Based on the fsQCA Approach," Sustainability, MDPI, vol. 14(9), pages 1-21, May.
    5. Ebrahim A. A. Ghaleb & P. D. D. Dominic & Suliman Mohamed Fati & Amgad Muneer & Rao Faizan Ali, 2021. "The Assessment of Big Data Adoption Readiness with a Technology–Organization–Environment Framework: A Perspective towards Healthcare Employees," Sustainability, MDPI, vol. 13(15), pages 1-33, July.
    6. Seyedeh Zahra Zamani, 2022. "Small and Medium Enterprises (SMEs) facing an evolving technological era: a systematic literature review on the adoption of technologies in SMEs," European Journal of Innovation Management, Emerald Group Publishing Limited, vol. 25(6), pages 735-757, April.
    7. Dimitrios Kafetzopoulos & Anastasia A. Katou, 2023. "Expanding strategic flexibility through organizational culture, industry 4.0 and market orientation," International Journal of Productivity and Performance Management, Emerald Group Publishing Limited, vol. 73(5), pages 1305-1325, June.
    8. Hussain, Matloub & Papastathopoulos, Avraam, 2022. "Organizational readiness for digital financial innovation and financial resilience," International Journal of Production Economics, Elsevier, vol. 243(C).
    9. Kirti Nayal & Rakesh D. Raut & Mukesh Kumar & Sanjoy Kumar Paul & Balkrishna E. Narkhede, 2024. "Role of Artificial Intelligence Capability in the Interrelation Between Manufacturing Strategies and Operational Resilience," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 25(1), pages 137-162, March.
    10. Krotov, Vlad, 2017. "The Internet of Things and new business opportunities," Business Horizons, Elsevier, vol. 60(6), pages 831-841.
    11. Shiwangi Singh & Sanjay Dhir & Stuart Evans & Sushil, 2021. "The Trajectory of Two Decades of Global Journal of Flexible Systems Management and Flexibility Research: A Bibliometric Analysis," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 22(4), pages 377-401, December.
    12. Basarir-Ozel, Birgul & Nasir, V. Aslihan & Turker, Hande B., 2023. "Determinants of smart home adoption and differences across technology readiness segments," Technological Forecasting and Social Change, Elsevier, vol. 197(C).
    13. Sushil & Kamala Kannan Dinesh, 2022. "Structured Literature Review with TISM Leading to an Argumentation Based Conceptual Model," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 23(3), pages 387-407, September.
    14. Su, Jingqin & Zhang, Yajie & Wu, Xianyun, 2023. "How market pressures and organizational readiness drive digital marketing adoption strategies' evolution in small and medium enterprises," Technological Forecasting and Social Change, Elsevier, vol. 193(C).
    15. Sardana, Deepak & Terziovski, Mile & Gupta, Narain, 2016. "The impact of strategic alignment and responsiveness to market on manufacturing firm's performance," International Journal of Production Economics, Elsevier, vol. 177(C), pages 131-138.
    16. Ameneh Khadivar & Hamideh Nazarian & Saeedeh Salemi, 2023. "Modelling the factors affecting the adoption of mobile supply chain management in the food distribution industry," International Journal of Logistics Systems and Management, Inderscience Enterprises Ltd, vol. 45(2), pages 228-248.
    17. Savita Shankar, 2022. "Innovation in Agriculture Financing Using Inter-Organizational Governance Flexibility: Case Study of an Agriculture Value Chain Financier in India," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 23(1), pages 65-75, December.
    18. Madhukar Patil & M. Suresh, 2019. "Modelling the Enablers of Workforce Agility in IoT Projects: A TISM Approach," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 20(2), pages 157-175, June.
    19. Rafael Martínez-Peláez & Alberto Ochoa-Brust & Solange Rivera & Vanessa G. Félix & Rodolfo Ostos & Héctor Brito & Ramón A. Félix & Luis J. Mena, 2023. "Role of Digital Transformation for Achieving Sustainability: Mediated Role of Stakeholders, Key Capabilities, and Technology," Sustainability, MDPI, vol. 15(14), pages 1-27, July.
    20. Juhyun Lee & Julia Babcock & Thai Son Pham & Thu Hien Bui & Myounggu Kang, 2023. "Smart city as a social transition towards inclusive development through technology: a tale of four smart cities," International Journal of Urban Sciences, Taylor & Francis Journals, vol. 27(S1), pages 75-100, January.
    21. Deepak Mathivathanan & K. Mathiyazhagan & Nripendra P. Rana & Sangeeta Khorana & Yogesh K. Dwivedi, 2021. "Barriers to the adoption of blockchain technology in business supply chains: a total interpretive structural modelling (TISM) approach," International Journal of Production Research, Taylor & Francis Journals, vol. 59(11), pages 3338-3359, June.
    22. Rodríguez-Espíndola, Oscar & Chowdhury, Soumyadeb & Dey, Prasanta Kumar & Albores, Pavel & Emrouznejad, Ali, 2022. "Analysis of the adoption of emergent technologies for risk management in the era of digital manufacturing," Technological Forecasting and Social Change, Elsevier, vol. 178(C).
    23. Ipek Kazancoglu & Melisa Ozbiltekin-Pala & Sachin Kumar Mangla & Ajay Kumar & Yigit Kazancoglu, 2023. "Using emerging technologies to improve the sustainability and resilience of supply chains in a fuzzy environment in the context of COVID-19," Annals of Operations Research, Springer, vol. 322(1), pages 217-240, March.
    24. Philbin, Simon & Viswanathan, Radhakrishnan & Telukdarie, Arnesh, 2022. "Understanding how digital transformation can enable SMEs to achieve sustainable development: A systematic literature review," Small Business International Review, Asociación Española de Contabilidad y Administración de Empresas - AECA, vol. 6(1), pages 473-473, May.
    25. Jaiswal, Deepak & Mohan, Ashutosh & Deshmukh, Arun Kumar, 2023. "Cash rich to cashless market: Segmentation and profiling of Fintech-led-Mobile payment users," Technological Forecasting and Social Change, Elsevier, vol. 193(C).
    Full references (including those not matched with items on IDEAS)

    Most related items

    These are the items that most often cite the same works as this one and are cited by the same works as this one.
    1. Idiano D’Adamo & Cinzia Daraio & Simone Di Leo & Léopold Simar, 2024. "A Flexible and Sustainable Analysis of Waste Efficiency at the European Level," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 25(4), pages 881-894, December.
    2. Hala Hmamed & Anass Cherrafi & Asmaa Benghabrit & Sunil Tiwari & Pankaj Sharma, 2024. "The adoption of I4.0 technologies for a sustainable and circular supply chain: an industry‐based SEM analysis from the textile sector," Business Strategy and the Environment, Wiley Blackwell, vol. 33(4), pages 2949-2968, May.
    3. Aswathy Sreenivasan & M. Suresh, 2024. "Enabling technologies influencing the start-up operations 5.0," Operations Management Research, Springer, vol. 17(3), pages 869-890, September.
    4. Shekhar & Debadyuti Das, 2023. "Enablers of ‘Creating Shared Value’: A Total Interpretive Structural Modeling–Polarity Approach," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 24(2), pages 291-318, June.
    5. Idiano D’Adamo & Massimo Gastaldi & Jacopo Piccioni & Paolo Rosa, 2023. "The Role of Automotive Flexibility in Supporting the Diffusion of Sustainable Mobility Initiatives: A Stakeholder Attitudes Assessment," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 24(3), pages 459-481, September.
    6. Mohammad Asim & Saboohi Nasim, 2022. "Modeling Enterprise Flexibility and Competitiveness for Indian Pharmaceutical Firms: A Qualitative Study," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 23(4), pages 551-571, December.
    7. Mesbahuddin Chowdhury & Md. Aftab Uddin & Shetu Ranjan Biswas & Ashraful Islam Hridoy, 2025. "Promoting Human Resource and Innovative Climate to Foster Organizational Resilience During Pandemic Time: The Mediating Role of Employee Resilience," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 26(1), pages 55-85, March.
    8. Shubhendu Singh & Subhas Chandra Misra & Gaurvendra Singh, 2024. "Leveraging Additive Manufacturing for Enhanced Supply Chain Resilience and Sustainability: A Strategic Integration Framework," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 25(2), pages 343-368, June.
    9. M. Suguna & Bhavin Shah & S. Karthik Raj & M. Suresh, 2022. "A study on the influential factors of the last mile delivery projects during Covid-19 era," Operations Management Research, Springer, vol. 15(1), pages 399-412, June.
    10. Marcello Cosa & Riccardo Torelli, 2024. "Digital Transformation and Flexible Performance Management: A Systematic Literature Review of the Evolution of Performance Measurement Systems," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 25(3), pages 445-466, September.
    11. M. Suguna & Bhavin Shah & B. U. Sivakami & M. Suresh, 2022. "Factors affecting repurposing operations in Micro Small and Medium Enterprises during Covid-19 emergency," Operations Management Research, Springer, vol. 15(3), pages 1181-1197, December.
    12. Maggie Wang, Yazhu & Matook, Sabine & Dennis, Alan R., 2024. "Unintended consequences of humanoid service robots: A case study of public service organizations," Journal of Business Research, Elsevier, vol. 174(C).
    13. Rizvi, Syed Kumail Abbas & Rahat, Birjees & Naqvi, Bushra & Umar, Muhammad, 2024. "Revolutionizing finance: The synergy of fintech, digital adoption, and innovation," Technological Forecasting and Social Change, Elsevier, vol. 200(C).
    14. Sujan Piya & Ahm Shamsuzzoha & Mohammad Khadem & Nasr Al-Hinai, 2020. "Identification of Critical Factors and Their Interrelationships to Design Agile Supply Chain: Special Focus to Oil and Gas Industries," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 21(3), pages 263-281, September.
    15. Dimple & Mamta Tripathi, 2024. "Bridging the Gap Between High-Performance Work System and Organizational Performance: Role of Organizational Agility, Transformational Leadership, and Human Resource Flexibility," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 25(2), pages 369-393, June.
    16. Yu, Dejian & Xiang, Bo, 2024. "An ESTs detection research based on paper entity mapping: Combining scientific text modeling and neural prophet," Journal of Informetrics, Elsevier, vol. 18(4).
    17. Ancillai, Chiara & Sabatini, Andrea & Gatti, Marco & Perna, Andrea, 2023. "Digital technology and business model innovation: A systematic literature review and future research agenda," Technological Forecasting and Social Change, Elsevier, vol. 188(C).
    18. Teuta Veseli-Kurtishi & Blerta Abazi Chaushi, 2024. "The Impact of Emerging Technologies on Digital Transformation in Small and Medium Enterprises," European Journal of Studies in Management and Business, EUROKD, vol. 31, pages 18-30.
    19. Freddy Marilahimbilu Mgiba & Thozama Mxotwa, 2024. "Communicating Banking Cyber-security Measures, Customer Ethical Concerns, Experience, and Loyalty Intentions: A Developing Economy’s Perspective," International Review of Management and Marketing, Econjournals, vol. 14(3), pages 123-135, May.
    20. Andrés Fernández-Miguel & Davide Settembre-Blundo & Marco Vacchi & Fernando E. García-Muiña, 2025. "Thermoeconomics Meets Business Science: Systemic Exergy Management (SYMΞX) as a New Theoretical and Flexible Framework for Sustainability," Global Journal of Flexible Systems Management, Springer;Global Institute of Flexible Systems Management, vol. 26(1), pages 111-139, March.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:gjofsm:v:25:y:2024:i:3:d:10.1007_s40171-024-00408-w. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    If CitEc recognized a bibliographic reference but did not link an item in RePEc to it, you can help with this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.