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Job Burnout Explained with Excessive Technological Dependency and Moderating Effect of Self Coping Strategy

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  • Muhammad Sajjad

    (Associate Professor, Southern Business School, Institute of Southern Punjab, Pakistan)

Abstract

In recent years Job burnout (JB) has been emerged as a very sombreissue which has affected the individuals performance in various professional fields especially in the health industry. This particular research shed light on the seriousness of JB in relation with Excessive Technological Dependency(ETD) and Self Coping Strategy (SCS). By using the theory of Unified Theory of Acceptance and Use of Technology (UTAUT), this study measured the direct impact of Performance Expectancy (PE) Effort Expectancy (EE) Time Pressure (TP) and Non Facilitating Conditions (NFC) on the JB. ETD mediates the relationship of PE EE TP NFCand JB while SCS moderated the relationship of ETD and JB. A survey technique using questionnaire was employed to measure the direct and indirect relationships of variables under observation. Medical doctors working in Punjab Pakistan at public sector health facilities were selectedas respondents. A total of 800 questionnaires were distributed to collect the information about JB faced by medical doctors at their workplace.Only 390 usable responses were included for analysis. Analysis was done using the smart pls to measure the direct and indirect effects. Haier et al approach was to measure the effectiveness of proposed relationships. From results it was observed that all predictorslike PE EE TP and NNFChave direct and significant impact on JB. ETD partially moderates the relationship of predictors and JB. It was also observed that SCS effectively moderates the relationship of ETD and JB. In the extreme turbulent and tense working environment for medical doctors of public sector SCS found to be as anarbiter to relieve them from being burnout.Based on the proposed theoretical framework this empirical research overall enhanced the understanding about JB for non profit organizations and specifically for health sector. This study also observed that JB is a serious issue in the domain of health sector for benefactors of society so the policy makers should take steps to mitigate the impact of JB for those who are directly contributing in this domain.

Suggested Citation

  • Muhammad Sajjad, 2023. "Job Burnout Explained with Excessive Technological Dependency and Moderating Effect of Self Coping Strategy," Bulletin of Business and Economics (BBE), Research Foundation for Humanity (RFH), vol. 12(4), pages 634-640.
  • Handle: RePEc:rfh:bbejor:v:12:y:2023:i:4:p:634-640
    DOI: https://doi.org/10.61506/01.00191
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    References listed on IDEAS

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    1. Viswanath Venkatesh, 2022. "Adoption and use of AI tools: a research agenda grounded in UTAUT," Annals of Operations Research, Springer, vol. 308(1), pages 641-652, January.
    2. Hair, Joe F. & Howard, Matt C. & Nitzl, Christian, 2020. "Assessing measurement model quality in PLS-SEM using confirmatory composite analysis," Journal of Business Research, Elsevier, vol. 109(C), pages 101-110.
    3. Xiaofei Li & Lili Guan & Hui Chang & Bo Zhang, 2014. "Core Self-Evaluation and Burnout among Nurses: The Mediating Role of Coping Styles," PLOS ONE, Public Library of Science, vol. 9(12), pages 1-12, December.
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