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Assessment of the effect of resource allocation on digital transformation in the Zimbabwean life insurance industry

Author

Listed:
  • Douglas Chiguvi

    (Department of Entrepreneurship, BA ISAGO University, Gaborone, Botswana)

  • Tafadzwa Zaranyika

    (Department of Entrepreneurship, BA ISAGO University, Gaborone, Botswana)

  • Manuel Marozwa

    (Department of Entrepreneurship, BA ISAGO University, Gaborone, Botswana)

  • Noel Zhou

    (Department of Entrepreneurship, BA ISAGO University, Gaborone, Botswana)

Abstract

The present study attempts to assess the effect of resource allocation on digital transformation in the Zimbabwean Life insurance industry. The study used a positivist research philosophy and a quantitative research approach. Data was collected using an email survey questionnaire from employees and management of four big Life insurance companies in Zimbabwe. The study findings revealed that resource allocation positively influenced digital transformation in the Zimbabwean Life insurance industry. The study recommends that managers in the Life insurance industry hire technologically proficient people to ensure digital transformation success and hire digital transformation consultants to help them with their digitalization process. Life insurance companies are urged to develop a digital transformation strategy. Future researchers are urged to look at other factors which affect digital transformation. Key Words:Digital transformation, Resource allocation, Digital technology, Life insurance, Insurance, Technology.

Suggested Citation

  • Douglas Chiguvi & Tafadzwa Zaranyika & Manuel Marozwa & Noel Zhou, 2023. "Assessment of the effect of resource allocation on digital transformation in the Zimbabwean life insurance industry," International Journal of Research in Business and Social Science (2147-4478), Center for the Strategic Studies in Business and Finance, vol. 12(1), pages 174-178, January.
    • Handle: RePEc:rbs:ijbrss:v:12:y:2023:i:1:p:174-178
    DOI: 10.20525/ijrbs.v12i1.2307
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    References listed on IDEAS

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    1. Chaohong Na & Xue Chen & Xiaojun Li & Yuting Li & Xiaolan Wang, 2022. "Digital Transformation of Value Chains and CSR Performance," Sustainability, MDPI, vol. 14(16), pages 1-24, August.
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    3. Yingjia Zhong & Hongyan Zhao & Tianbao Yin, 2023. "Resource Bundling: How Does Enterprise Digital Transformation Affect Enterprise ESG Development?," Sustainability, MDPI, vol. 15(2), pages 1-18, January.
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