Responses to Communication Techniques used in Building Customer Relationships within Online Social Networks- A Qualitative Approach
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- Tran Thi Kim Phuong & Tran Trung Vinh, 2017. "Proposing an Extension of the Technology Acceptance Model to Explain Facebook User Acceptance of Facebook Event Page," Asian Social Science, Canadian Center of Science and Education, vol. 13(6), pages 133-133, June.
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- D'Attoma, Ida & Ieva, Marco, 2024. "A new composite index to assess environmental consciousness using survey data and big data: Empirical evidence from European consumers," Socio-Economic Planning Sciences, Elsevier, vol. 95(C).
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Keywords
consumer behavior; online communication; online techniques; online social networks; promotional techniques;All these keywords.
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