Selling when Brand Image Matters
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Volume (Year): 167 (2011)
Issue (Month): 1 (March)
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References listed on IDEAS
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- Stefan Bühler & Daniel Halbheer, 2010.
"Selling When Brand Image Matters,"
University of St. Gallen Department of Economics working paper series 2010
2010-14, Department of Economics, University of St. Gallen.
- Stefan Buehler & Daniel Halbheer, 2011. "Selling when Brand Image Matters," Journal of Institutional and Theoretical Economics (JITE), Mohr Siebeck, Tübingen, vol. 167(1), pages 102-118, March.
- Stole, Lars A., 2007. "Price Discrimination and Competition," Handbook of Industrial Organization, Elsevier.
- Jean-Charles Rochet & Lars A. Stole, 2002. "Nonlinear Pricing with Random Participation," Review of Economic Studies, Oxford University Press, vol. 69(1), pages 277-311.
- Mussa, Michael & Rosen, Sherwin, 1978. "Monopoly and product quality," Journal of Economic Theory, Elsevier, vol. 18(2), pages 301-317, August.
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