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Wakes of Innovation in Project Networks: The Case of Digital 3-D Representations in Architecture, Engineering, and Construction

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  • Richard J. Boland

    (Department of Information Systems, Case Western Reserve University, 10900 Euclid Avenue, Cleveland, Ohio 44106)

  • Kalle Lyytinen

    (Department of Information Systems, Case Western Reserve University, 10900 Euclid Avenue, Cleveland, Ohio 44106)

  • Youngjin Yoo

    (Fox School of Business, Temple University, 1810 North 13th Street, Philadelphia, Pennsylvania 19122)

Abstract

Changes in the technologies of representation in a heterogeneous, distributed sociotechnical system, such as a large construction project, can instigate a complex pattern of innovations in technologies, practices, structures, and strategies. We studied the adoption of digital three-dimensional (3-D) representations in the building projects of the architect Frank O. Gehry, and observed that multiple, heterogeneous firms in those projects produced diverse innovations, each of which created a wake of innovation. Together, these multiple wakes of innovation produce a complex landscape of innovations with unpredictable peaks and valleys. Gehry’s adoption of digital 3-D representations disturbed the ecology of interactions and stimulated innovations in his project networks by: providing path-creating innovation trajectories in separate communities of practice, creating trading zones where communities could create knowledge about diverse innovations, and offering a means for intercalating innovations across heterogeneous communities. Our study suggests that changes in digital representations that are central to the functioning of a distributed system can engender multiple innovations in technologies, work practices, and knowledge across multiple communities, each of which is following its own distinctive tempo and trajectory.

Suggested Citation

  • Richard J. Boland & Kalle Lyytinen & Youngjin Yoo, 2007. "Wakes of Innovation in Project Networks: The Case of Digital 3-D Representations in Architecture, Engineering, and Construction," Organization Science, INFORMS, vol. 18(4), pages 631-647, August.
    • Handle: RePEc:inm:ororsc:v:18:y:2007:i:4:p:631-647
    DOI: 10.1287/orsc.1070.0304
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