IDEAS home Printed from https://ideas.repec.org/a/gam/jadmsc/v15y2025i5p173-d1648950.html
   My bibliography  Save this article

Beyond the Hype: A Systematic Exploration of Emerging Thematic Trends and Persistent Challenges in Combating Greenwashing Across Global Supply Chains

Author

Listed:
  • Vivian Cherono

    (Doctoral School of Economic and Regional Sciences, Hungarian University of Agriculture and Life Sciences (MATE), Páter Károly u. 1, 2100 Gödöllő, Hungary)

  • Md. Tota Miah

    (Doctoral School of Economic and Regional Sciences, Hungarian University of Agriculture and Life Sciences (MATE), Páter Károly u. 1, 2100 Gödöllő, Hungary
    Department of Business Administration, Varendra University, Rajshahi 6204, Bangladesh)

  • Ildikó Rudnák

    (Department of Agricultural Management and Leadership Sciences, Institute of Agricultural and Food Economics, Hungarian University of Agriculture and Life Sciences (MATE), Páter Károly u. 1, 2100 Gödöllő, Hungary)

  • Szűcs Csaba

    (Doctoral School of Economic and Regional Sciences, Hungarian University of Agriculture and Life Sciences (MATE), Páter Károly u. 1, 2100 Gödöllő, Hungary)

Abstract

This study aimed to determine how research has highlighted greenwashing in supply chains by identifying emerging themes and pinpointing gaps that must be addressed in combating greenwashing in global supply chains. Using the PRISMA framework, 58 papers published up to 2024 were critically examined. Through this review, five key emerging themes are presented: standardization of regulatory policies, technological innovations for transparency, environmental, social, and governance (ESG) criteria, the role of NGOs in monitoring greenwashing incidences, and industry-specific case studies. The study also identified a dearth of research on industry-specific cases, regional disparities, the implementation of technological innovations for supply chain transparency, and the role of supply chain stakeholders in reducing greenwashing, with only a few papers highlighting NGOs and government. We propose a conceptual framework for combating greenwashing and to promote sustainability in global supply chain operations, paving the way for further academic exploration. We also suggest solutions as well as a guide for future researchers to explore areas that are still underdeveloped and offer recommendations to supply chain policymakers on addressing greenwashing.

Suggested Citation

  • Vivian Cherono & Md. Tota Miah & Ildikó Rudnák & Szűcs Csaba, 2025. "Beyond the Hype: A Systematic Exploration of Emerging Thematic Trends and Persistent Challenges in Combating Greenwashing Across Global Supply Chains," Administrative Sciences, MDPI, vol. 15(5), pages 1-27, May.
    • Handle: RePEc:gam:jadmsc:v:15:y:2025:i:5:p:173-:d:1648950
    as

    Download full text from publisher

    File URL: https://www.mdpi.com/2076-3387/15/5/173/pdf
    Download Restriction: no
    File URL: https://www.mdpi.com/2076-3387/15/5/173/
    Download Restriction: no
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:gam:jadmsc:v:15:y:2025:i:5:p:173-:d:1648950. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: MDPI Indexing Manager (email available below). General contact details of provider: https://www.mdpi.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.