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Rather bait than switch : Deceptive advertising with bounded consumer rationality

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  • Nagler, Matthew G.

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  • Nagler, Matthew G., 1993. "Rather bait than switch : Deceptive advertising with bounded consumer rationality," Journal of Public Economics, Elsevier, vol. 51(3), pages 359-378, July.
    • Handle: RePEc:eee:pubeco:v:51:y:1993:i:3:p:359-378
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    Cited by:

    1. Nagler Matthew G., 2007. "Understanding the Internet's Relevance to Media Ownership Policy: A Model of Too Many Choices," The B.E. Journal of Economic Analysis & Policy, De Gruyter, vol. 7(1), pages 1-28, June.
    2. Baumann, Florian & Rasch, Alexander, 2017. "Injunctions against false advertising," VfS Annual Conference 2017 (Vienna): Alternative Structures for Money and Banking 168142, Verein für Socialpolitik / German Economic Association.
    3. Praveen K. Kopalle & João L. Assunção, 2000. "When (not) to indulge in 'puffery': the role of consumer expectations and brand goodwill in determining advertised and actual product quality," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 21(6), pages 223-241.
    4. Nir, A., 2004. "A Behavioral Model of Conumption Patterns : The Effects of Cognitive Dissonance and Conformity," Discussion Paper 2004-48, Tilburg University, Center for Economic Research.
    5. Kopalle, Praveen K. & Lehmann, Donald R., 2015. "The Truth Hurts: How Customers May Lose From Honest Advertising," International Journal of Research in Marketing, Elsevier, vol. 32(3), pages 251-262.
    6. Nagler, Matthew G. & Kronenberg, Fredi & Kennelly, Edward J. & Jiang, Bei & Ma, Chunhui, 2010. "The use of indicators for unobservable product qualities: inferences based on consumer sorting," MPRA Paper 28409, University Library of Munich, Germany.
    7. Florian Baumann & Alexander Rasch, 2020. "Exposing false advertising," Canadian Journal of Economics/Revue canadienne d'économique, John Wiley & Sons, vol. 53(3), pages 1211-1245, August.
    8. Lamprinakis, Lampros & Fulton, Murray E., 2006. "Cognitive Dissonance and Customer Allegiance in a Mixed Oligopoly," 2006 Annual meeting, July 23-26, Long Beach, CA 21228, American Agricultural Economics Association (New Name 2008: Agricultural and Applied Economics Association).
    9. Nir, A., 2004. "Cognitive Procedures and Hyperbolic Discounting," Other publications TiSEM e26d6ae0-fc76-4fb2-b845-4, Tilburg University, School of Economics and Management.
    10. Saim Kashmiri & Cameron Duncan Nicol & Sandeep Arora, 2017. "Me, myself, and I: influence of CEO narcissism on firms’ innovation strategy and the likelihood of product-harm crises," Journal of the Academy of Marketing Science, Springer, vol. 45(5), pages 633-656, September.
    11. Nils‐Henrik M. von der Fehr & Kristin Stevik, 1998. "Persuasive Advertising and Product Differentiation," Southern Economic Journal, John Wiley & Sons, vol. 65(1), pages 113-126, July.
    12. Nir, A., 2004. "A Behavioral Model of Conumption Patterns : The Effects of Cognitive Dissonance and Conformity," Other publications TiSEM 11a84f9e-a1cc-4986-b927-2, Tilburg University, School of Economics and Management.
    13. Nir, A., 2004. "Cognitive Procedures and Hyperbolic Discounting," Discussion Paper 2004-47, Tilburg University, Center for Economic Research.
    14. Daniel W. Elfenbein & Raymond Fisman & Brian McManus, 2019. "Does Cheap Talk Affect Market Outcomes? Evidence from eBay," American Economic Journal: Applied Economics, American Economic Association, vol. 11(4), pages 305-326, October.
    15. Praveen K. Kopalle & Donald R. Lehmann, 2006. "Setting Quality Expectations When Entering a Market: What Should the Promise Be?," Marketing Science, INFORMS, vol. 25(1), pages 8-24, 01-02.
    16. Kopalle, Praveen K. & Krishna, Aradhna & Rajan, Uday & Wang, Yu, 2022. "How does regulatory monitoring of cause marketing affect firm behavior and donations to charity?," International Journal of Research in Marketing, Elsevier, vol. 39(3), pages 947-966.

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