Sustainable Marketing Performance of Banks in the Digital Economy: The Role of Customer Relationship Management
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DOI: 10.34021/ve.2023.06.01(2)
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Cited by:
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- Aleksy Kwilinski, 2024. "Mapping Global Research on Green Energy and Green Investment: A Comprehensive Bibliometric Study," Energies, MDPI, vol. 17(5), pages 1-24, February.
- Yunjie Wu & Peng Qian & Lei Yang & Zhuang Tian & Jieqiong Luo, 2024. "Analysis of the Impact of Urban Infrastructure on Urbanization Processes at Different Levels from a Spatiotemporal Perspective," Sustainability, MDPI, vol. 16(16), pages 1-20, August.
- Mohamed A. Elnagar & Jaber Abdel Aty & Abdelghafar M. Elhady & Samaa M. Shohieb, 2025. "Modeling a Sustainable Decision Support System for Banking Environments Using Rough Sets: A Case Study of the Egyptian Arab Land Bank," IJFS, MDPI, vol. 13(1), pages 1-24, February.
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Keywords
customer relationship management; sustainability; marketing performance; banking; digitalization;All these keywords.
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