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A Theory of Channel Price Promotions

Citations

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Cited by:

  1. Cotterill, Ronald W., 2000. "Dynamic Explanations of Industry Structure and Performance," Research Reports 25224, University of Connecticut, Food Marketing Policy Center.
  2. Zheyin (Jane) Gu & Yunchuan Liu, 2018. "Why would a big retailer refuse to collaborate on manufacturer SPIFF programs?," Quantitative Marketing and Economics (QME), Springer, vol. 16(4), pages 441-472, December.
  3. Demirag, Ozgun Caliskan & Keskinocak, Pinar & Swann, Julie, 2011. "Customer rebates and retailer incentives in the presence of competition and price discrimination," European Journal of Operational Research, Elsevier, vol. 215(1), pages 268-280, November.
  4. Khouja, Moutaz & Rajagopalan, Hari K. & Zhou, Jing, 2013. "Analysis of the effectiveness of manufacturer-sponsored retailer gift cards in supply chains," European Journal of Operational Research, Elsevier, vol. 230(2), pages 333-347.
  5. Ozgun Caliskan Demirag & Ozgul Baysar & Pinar Keskinocak & Julie L. Swann, 2010. "The effects of customer rebates and retailer incentives on a manufacturer's profits and sales," Naval Research Logistics (NRL), John Wiley & Sons, vol. 57(1), pages 88-108, February.
  6. Muhammad Intisar Alam, 2011. "Factors Affecting Retailers Attitude towards Manufacturers: A Study on Unilever," Journal of Economics and Behavioral Studies, AMH International, vol. 2(4), pages 138-150.
  7. Karray, Salma & Martín-Herrán, Guiomar & Sigué, Simon Pierre, 2022. "Managing advertising investments in marketing channels," Journal of Retailing and Consumer Services, Elsevier, vol. 65(C).
  8. Timothy J. Richards, 2006. "Sales by multi-product retailers," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 27(4), pages 261-277.
  9. Lu Hsiao & Ying‐Ju Chen, 2014. "Return policy: Hassle‐free or your money‐back guarantee?," Naval Research Logistics (NRL), John Wiley & Sons, vol. 61(5), pages 403-417, August.
  10. Ronald W. Cotterill, 1999. "Continuing Concentration in Food Industries Globally: Strategic Challenges to an Unstable Status Quo," Food Marketing Policy Center Research Reports 049, University of Connecticut, Department of Agricultural and Resource Economics, Charles J. Zwick Center for Food and Resource Policy.
  11. Martín-Herrán, Guiomar & Sigué, Simon-Pierre, 2015. "Trade deals and/or on-package coupons," European Journal of Operational Research, Elsevier, vol. 241(2), pages 541-554.
  12. Tang, Wei & Xie, Ningke & Mo, Dong & Cai, Zeen & Lee, Der-Horng & Chen, Xiqun (Michael), 2023. "Optimizing subsidy strategies of the ride-sourcing platform under government regulation," Transportation Research Part E: Logistics and Transportation Review, Elsevier, vol. 173(C).
  13. Michael Cohen & Adam Rabinowitz, 2012. "An Empirical Analysis of Equilibrium Pricing and Advertising in the Ready-To-Eat Cereal Market," Working Papers 15, University of Connecticut, Department of Agricultural and Resource Economics, Charles J. Zwick Center for Food and Resource Policy.
  14. Raju, Jagmohan S., 1995. "Theoretical models of sales promotions: Contributions, limitations, and a future research agenda," European Journal of Operational Research, Elsevier, vol. 85(1), pages 1-17, August.
  15. Bester, Helmut & Petrakis, Emmanuel, 1996. "Coupons and oligopolistic price discrimination," International Journal of Industrial Organization, Elsevier, vol. 14(2), pages 227-242.
  16. Lifeng Mu & Xin Tang & Vijayan Sugumaran & Wei Xu & Xiangyang Sun, 2023. "Optimal rebate strategy for an online retailer with a cashback platform: commission-driven or marketing-based?," Electronic Commerce Research, Springer, vol. 23(1), pages 475-510, March.
  17. Gregory K. Price & John M. Connor, 2003. "Modeling coupon values for ready-to-eat breakfast cereals," Agribusiness, John Wiley & Sons, Ltd., vol. 19(2), pages 223-243.
  18. Meghan Busse & Florian Zettelmeyer & Jorge Silva-Risso, 2004. "$1000 Cash Back: Asymmetric Information in Auto Manufaturer Promotions," NBER Working Papers 10887, National Bureau of Economic Research, Inc.
  19. Banks, Jeffrey & Moorthy, Sridhar, 1999. "A model of price promotions with consumer search," International Journal of Industrial Organization, Elsevier, vol. 17(3), pages 371-398, April.
  20. Li, Krista J. & Zhang, Jianqiang, 2021. "How does customer recognition affect service provision?," International Journal of Research in Marketing, Elsevier, vol. 38(4), pages 900-914.
  21. Caliskan-Demirag, Ozgun & (Frank) Chen, Youhua & Li, Jianbin, 2011. "Customer and retailer rebates under risk aversion," International Journal of Production Economics, Elsevier, vol. 133(2), pages 736-750, October.
  22. Caliskan Demirag, Ozgun, 2013. "Performance of weather-conditional rebates under different risk preferences," Omega, Elsevier, vol. 41(6), pages 1053-1067.
  23. Jin-Li Hu & Yu-Hsiu Chiou & Hong Hwang, 2004. "Coupons and price discrimination in vertically-correlated markets," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 25(1), pages 29-40.
  24. Zhang, Jianqiang, 2016. "The benefits of consumer rebates: A strategy for gray market deterrence," European Journal of Operational Research, Elsevier, vol. 251(2), pages 509-521.
  25. Su, Meng & Zheng, Xiaona & Sun, Luping, 2014. "Coupon Trading and its Impacts on Consumer Purchase and Firm Profits," Journal of Retailing, Elsevier, vol. 90(1), pages 40-61.
  26. Ran Pan & Juan Feng & Zhenling Zhao, 2022. "Fly with the wings of live‐stream selling—Channel strategies with/without switching demand," Production and Operations Management, Production and Operations Management Society, vol. 31(9), pages 3387-3399, September.
  27. Fei Gao & Ozgun Caliskan Demirag & Frank Y. Chen, 2012. "Early Sales of Seasonal Products with Weather‐Conditional Rebates," Production and Operations Management, Production and Operations Management Society, vol. 21(4), pages 778-794, July.
  28. Armstrong, Marcia K. & Gerstner, Eitan & Hess, James D., 1994. "Pocketing The Trade Deal," Promotion in the Marketing Mix: What Works, Where and Why, April 28-29, 1994, Toronto, Canada 279598, Regional Research Projects > NECC-63: Research Committee on Commodity Promotion.
  29. Xin Chen & Chung‐Lun Li & Byong‐Duk Rhee & David Simchi‐Levi, 2007. "The impact of manufacturer rebates on supply chain profits," Naval Research Logistics (NRL), John Wiley & Sons, vol. 54(6), pages 667-680, September.
  30. Martín-Herrán, Guiomar & Sigué, Simon-Pierre & Zaccour, Georges, 2010. "The Dilemma of Pull and Push-Price Promotions," Journal of Retailing, Elsevier, vol. 86(1), pages 51-68.
  31. Erno Kuiper, W. & Lutz, Clemens & van Tilburg, Aad, 2003. "Vertical price leadership on local maize markets in Benin," Journal of Development Economics, Elsevier, vol. 71(2), pages 417-433, August.
  32. Yang, Shilei & Munson, Charles L. & Chen, Bintong, 2010. "Using MSRP to enhance the ability of rebates to control distribution channels," European Journal of Operational Research, Elsevier, vol. 205(1), pages 127-135, August.
  33. Hongyong Fu & Bin Dan & Xiangkai Sun, 2014. "Joint Optimal Pricing and Ordering Decisions for Seasonal Products with Weather-Sensitive Demand," Discrete Dynamics in Nature and Society, Hindawi, vol. 2014, pages 1-8, March.
  34. Kuiper, W. Erno & Lutz, Clemens & van Tilburg, Aad, 2002. "Vertical Price Leadership on Local Maize Markets in Benin," 2002 International Congress, August 28-31, 2002, Zaragoza, Spain 24886, European Association of Agricultural Economists.
  35. Hao Lan & Tim Lloyd & Wyn Morgan & Paul W. Dobson, 2022. "Are food price promotions predictable? The hazard function of supermarket discounts," Journal of Agricultural Economics, Wiley Blackwell, vol. 73(1), pages 64-85, February.
  36. Xavier Drèze & David R. Bell, 2003. "Creating Win–Win Trade Promotions: Theory and Empirical Analysis of Scan-Back Trade Deals," Marketing Science, INFORMS, vol. 22(1), pages 16-39, November.
  37. Krista J. Li, 2018. "Behavior-Based Pricing in Marketing Channels," Marketing Science, INFORMS, vol. 37(2), pages 310-326, March.
  38. Chen Chen & Yongrui Duan & Guiping Li, 2022. "Adoption of personalized pricing in a supply chain," Managerial and Decision Economics, John Wiley & Sons, Ltd., vol. 43(7), pages 2715-2728, October.
  39. Sigué, Simon Pierre, 2008. "Consumer and Retailer Promotions: Who is Better Off?," Journal of Retailing, Elsevier, vol. 84(4), pages 449-460.
  40. Jianqing Chen & Zhiling Guo & Jian Huang, 2022. "An Economic Analysis of Rebates Conditional on Positive Reviews," Information Systems Research, INFORMS, vol. 33(1), pages 224-243, March.
  41. Eric T. Anderson & James D. Dana, Jr., 2009. "When Is Price Discrimination Profitable?," Management Science, INFORMS, vol. 55(6), pages 980-989, June.
  42. Kutsal Dogan & Ernan Haruvy & Ram Rao, 2010. "Who should practice price discrimination using rebates in an asymmetric duopoly?," Quantitative Marketing and Economics (QME), Springer, vol. 8(1), pages 61-90, March.
  43. Nanda Kumar & Surendra Rajiv & Abel Jeuland, 2001. "Effectiveness of Trade Promotions: Analyzing the Determinants of Retail Pass Through," Marketing Science, INFORMS, vol. 20(4), pages 382-404, August.
  44. Ronald W. Cotterill, 1999. "Continuing Concentration in the U.S.: Strategic Challenges to an Unstable Status Quo," Food Marketing Policy Center Research Reports 048, University of Connecticut, Department of Agricultural and Resource Economics, Charles J. Zwick Center for Food and Resource Policy.
  45. Anil Arya & Brian Mittendorf, 2013. "Managing Strategic Inventories via Manufacturer-to-Consumer Rebates," Management Science, INFORMS, vol. 59(4), pages 813-818, April.
  46. Chyi-Mei Chen & Shan-Yu Chou & Lu Hsiao & I-Huei Wu, 2009. "Private labels and new product development," Marketing Letters, Springer, vol. 20(3), pages 227-243, September.
  47. Ronald W. Cotterill, 1998. "Estimation of Cost Pass Through to Michigan Consumers in the ADM Price Fixing Case," Food Marketing Policy Center Research Reports 039, University of Connecticut, Department of Agricultural and Resource Economics, Charles J. Zwick Center for Food and Resource Policy.
  48. Liang, Donghan & Li, Gang & Sun, Linyan & Chen, Yubao, 2013. "The role of rebates in the hybrid competition between a national brand and a private label with present-biased consumers," International Journal of Production Economics, Elsevier, vol. 145(1), pages 208-219.
  49. Ronald W. Cotterill, 2001. "Neoclassical explanations of vertical organization and performance of food Industries," Agribusiness, John Wiley & Sons, Ltd., vol. 17(1), pages 33-57.
  50. Yuxin Chen & Sridhar Moorthy & Z. John Zhang, 2005. "Research Note---Price Discrimination After the Purchase: Rebates as State-Dependent Discounts," Management Science, INFORMS, vol. 51(7), pages 1131-1140, July.
  51. John G. Wilson & Jing Chen, 2018. "On the optimality of coupon books," Annals of Operations Research, Springer, vol. 268(1), pages 405-423, September.
  52. Moutaz Khouja & Jing Zhou, 2016. "The effect of a temporary product distribution channel on supply chain performance," Naval Research Logistics (NRL), John Wiley & Sons, vol. 63(7), pages 505-528, October.
  53. Qiang Lu & Sridhar Moorthy, 2007. "Coupons Versus Rebates," Marketing Science, INFORMS, vol. 26(1), pages 67-82, 01-02.
  54. Yi-Chun (Chad) Ho & Yi-Jen (Ian) Ho & Yong Tan, 2017. "Online Cash-back Shopping: Implications for Consumers and e-Businesses," Information Systems Research, INFORMS, vol. 28(2), pages 250-264, June.
  55. Kumar, V. & Madan, Vibhas & Srinivasan, Srini S., 2004. "Price discounts or coupon promotions: does it matter?," Journal of Business Research, Elsevier, vol. 57(9), pages 933-941, September.
  56. MartI´n-Herrán, Guiomar & Sigué, Simon P., 2011. "Prices, promotions, and channel profitability: Was the conventional wisdom mistaken?," European Journal of Operational Research, Elsevier, vol. 211(2), pages 415-425, June.
  57. W. Erno Kuiper & Matthew T.G. Meulenberg, 2002. "Vertical price leadership: A cointegration analysis," Agribusiness, John Wiley & Sons, Ltd., vol. 18(3), pages 317-331.
  58. Connor, John M., 1997. "Couponing As A Horizontal And Vertical Strategy: Theory And Effects," Working Papers 14344, University of Minnesota, The Food Industry Center.
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