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Television and Divorce: Evidence from Brazilian Novelas

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Author Info
Alberto Chong ()
Eliana La Ferrara

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Abstract

This paper studies the link between television and divorce in Brazil by exploiting variation in the timing of availability of the signal of Rede Globo—the network that had a virtual monopoly on telenovelas in the country—across municipal areas. Using three rounds of Census data (1970, 1980 and 1991) and controlling for area fixed effects and for time-varying characteristics, the paper finds that the share of women who are separated or divorced increases significantly after the Globo signal becomes available. The effect is robust to controlling for potential determinants of Globo’s entry strategy and is stronger for relatively smaller areas, where the signal reaches a higher fraction of the population.

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Publisher Info
Paper provided by Inter-American Development Bank, Research Department in its series RES Working Papers with number 4611.

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Date of creation: Jan 2009
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Handle: RePEc:idb:wpaper:4611

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Related research
Keywords: Divorce; Television; Brazil; Soap Operas; Media; Women; Empowerment;

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Find related papers by JEL classification:
O1 - Economic Development, Technological Change, and Growth - - Economic Development
J12 - Labor and Demographic Economics - - Demographic Economics - - - Marriage; Marital Dissolution; Family Structure
N36 - Economic History - - Labor and Consumers, Demography, Education, Income, and Wealth - - - Latin America; Caribbean

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References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
  1. Robert Jensen & Emily Oster, 2007. "The Power of TV: Cable Television and Women's Status in India," NBER Working Papers 13305, National Bureau of Economic Research, Inc. [Downloadable!] (restricted)
  2. Betsey Stevenson & Justin Wolfers, 2006. "Bargaining in the Shadow of the Law: Divorce Laws and Family Distress," The Quarterly Journal of Economics, MIT Press, vol. 121(1), pages 267-288, 02. [Downloadable!] (restricted)
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Cited by:
(explanations, Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.)

  1. Marco Gui & Luca Stanca, 2009. "Television Viewing, Satisfaction and Happiness: Facts and Fiction," Working Papers 167, University of Milano-Bicocca, Department of Economics, revised Jul 2009. [Downloadable!]
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This page was last updated on 2009-11-10.


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