Contracts, trust and market environment in farmer-buyer relationships
AbstractThis study identified and validated key constructs underlying supply chain management research: contract, trust and environment. In total, 22 items were retained to measure six dimensions for the three core concepts. Using data from a sample of Chinese vegetable and fruit farmers, we found empirical support for a complementary relationships between contract and trust. Moreover, our results also indicated a positive relationship between environmental uncertainty and the degree of using contracts.
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Bibliographic InfoPaper provided by International Association of Agricultural Economists in its series 2009 Conference, August 16-22, 2009, Beijing, China with number 49925.
Date of creation: 2009
Date of revision:
Key words: contract; trust; chain governance; Agribusiness; Institutional and Behavioral Economics; Marketing;
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