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Does familiarity breed trust? Revisiting the antecedents of trust Author info | Abstract | Publisher info | Download info | Related research | Statistics Ranjay Gulati (Northwestern University, IL, USA)
Maxim Sytch (Northwestern University, IL, USA)
This paper investigates how the history of interaction between organizations and between organizational boundary spanners contributes to the formation of trust between firms. Our findings, using data on the supplier-buyer relationships of two major US auto manufacturers, suggest that history affects trust formation in a complex non-linear fashion, involving a period of ambivalence early in a relationship. We show that certain kinds of exchange partners can systematically reap differential returns from a common history of interaction. Organizational similarity significantly enhances the ability of exchange partners to translate the benefits of the joint history of interaction into a stock of trust. Copyright © 2008 John Wiley & Sons, Ltd.
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Article provided by John Wiley & Sons, Ltd. in its journal Managerial and Decision Economics .
Volume (Year): 29 (2008)
Issue (Month): 2-3 ()
Pages: 165-190
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Handle: RePEc:wly:mgtdec:v:29:y:2008:i:2-3:p:165-190Contact details of provider: Web page: http://www3.interscience.wiley.com/cgi-bin/jhome/7976
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Keywords: References listed on IDEAS Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile , click on "citations" and make appropriate adjustments.:
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