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Cultural Participation and Tourism Flows: An Empirical Investigation of Italian Provinces

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  • Karol Jan Borowiecki

    (Department of Business and Economics, University of Southern Denmark, Campusvej 55, DK-5230 Odense M, Denmark)

  • Concetta Castiglione

    (Department of Economics, Trinity College Dublin, Dublin 2, Ireland and Department of Economics, Statistics and Finance, University of Calabria, 87036, Campus di Arcavacata di Rende (Cosenza) Italy)

Abstract

The importance of cultural events for attracting tourism has often been posited in research, but rarely tested in relation to non-cultural activities. This paper investigates the association between participation in entertainment activities and tourism flows in Italian provinces, and finds that admission to theatre-type activities increases as the number of domestic tourists rises, whereas admission to museums or concerts rises with an increase in foreign tourists. Admissions to exhibitions and shows demonstrate a positive association with both domestic and international tourists, while non-cultural activities remain statistically insignificant. The results provide empirical support for the existence of a strong relationship between tourism flows and cultural participation. The findings also imply that the demand for entertainment varies depending on the origin of the tourist.

Suggested Citation

  • Karol Jan Borowiecki & Concetta Castiglione, 2014. "Cultural Participation and Tourism Flows: An Empirical Investigation of Italian Provinces," Tourism Economics, , vol. 20(2), pages 241-262, April.
    • Handle: RePEc:sae:toueco:v:20:y:2014:i:2:p:241-262
    DOI: 10.5367/te.2013.0278
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    2. Katarína ?ulková & Mária Jano?ková & Adriana Csikósová, 2019. "Prediction of tourism in the sustainable development of Carpatian region," Proceedings of Business and Management Conferences 8612326, International Institute of Social and Economic Sciences.
    3. Hung Wan Kot & Ming-Hsiang Chen & Ching-Hui (Joan) Su & Yu-Xia Lin, 2024. "Tang poetry and tourism: Cultural effects after 1000 years," Tourism Economics, , vol. 30(1), pages 152-173, February.
    4. Castiglione, Concetta & Infante, Davide, 2014. "The evolution of theatre attendance in Italy: patrons and companies," MPRA Paper 63301, University Library of Munich, Germany, revised 07 Mar 2015.
    5. Douglas S. Noonan & Ilde Rizzo, 2017. "Economics of cultural tourism: issues and perspectives," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 41(2), pages 95-107, May.
    6. Borowiecki, Karol Jan & Pedersen, Maja U. & Mitchell, Sara Beth, 2023. "Using big data to measure cultural tourism in Europe with unprecedented precision," Discussion Papers on Economics 5/2023, University of Southern Denmark, Department of Economics.
    7. Francesca Petrei & Lorenzo Cavallo & Maria Teresa Santoro, 2020. "Cultural tourism: an integrated analysis based on official data," Quality & Quantity: International Journal of Methodology, Springer, vol. 54(5), pages 1705-1724, December.
    8. Cellini, Roberto & Cuccia, Tiziana, 2014. "The Tourism Industry in Italy during the Great Recession (2008-12): What Data Show and Suggest," MPRA Paper 62473, University Library of Munich, Germany, revised Feb 2015.
    9. Constantin MANEA & Gheorghe SAVOIU & Ion IORGA SIMAN & Marian TAICU, 2014. "Inter-, Trans - And Multidisciplinarity,And Some Ideas Or Remarks On Cultural Tourism," THE YEARBOOK OF THE "GH. ZANE" INSTITUTE OF ECONOMIC RESEARCHES, Gheorghe Zane Institute for Economic and Social Research ( from THE ROMANIAN ACADEMY, JASSY BRANCH), vol. 23(2), pages 133-142.
    10. Marta Zieba, 2017. "Cultural participation of tourists – Evidence from travel habits of Austrian residents," Tourism Economics, , vol. 23(2), pages 295-315, March.
    11. Calogero Guccio & Domenico Lisi & Anna Mignosa & Ilde Rizzo, 2018. "Does cultural heritage monetary value have an impact on visits? An assessment using official Italian data," Tourism Economics, , vol. 24(3), pages 297-318, May.
    12. Juan D Montoro-Pons & Manuel Cuadrado-García, 2021. "Analyzing online search patterns of music festival tourists," Tourism Economics, , vol. 27(6), pages 1276-1300, September.
    13. Gianluca Cafiso & Roberto Cellini & Tiziana Cuccia, 2015. "Do Economic Crises Lead Tourists to Closer Destinations? An Analysis of Italy's Regional Data," CESifo Working Paper Series 5250, CESifo.
    14. Martin Falk & Eva Hagsten, 2017. "Measuring the impact of the European Capital of Culture programme on overnight stays: evidence for the last two decades," European Planning Studies, Taylor & Francis Journals, vol. 25(12), pages 2175-2191, December.
    15. Aldo Seffrin & Claudio A. B. Lira & Rodrigo L. Vancini & Douglas A. T. Santos & Cathia Moser & Elias Villiger & Thomas Rosemann & Beat Knechtle & Lee Hill & Marilia S. Andrade, 2021. "Italians Are the Fastest 3000 m Open-Water Master Swimmers in the World," IJERPH, MDPI, vol. 18(14), pages 1-9, July.
    16. Zhen Su & Joshua R. Aaron & William C. McDowell & Dan Dan Lu, 2019. "Sustainable Synergies between the Cultural and Tourism Industries: An Efficiency Evaluation Perspective," Sustainability, MDPI, vol. 11(23), pages 1-20, November.
    17. Roberto Cellini & Tiziana Cuccia & Domenico Lisi, 2020. "Spatial dependence in museum services: an analysis of the Italian case," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 44(4), pages 535-562, December.
    18. Ewa Zaraś-Januszkiewicz & Jakub Botwina & Barbara Żarska & Tatiana Swoczyna & Tomasz Krupa, 2020. "Fortresses as Specific Areas of Urban Greenery Defining the Uniqueness of the Urban Cultural Landscape: Warsaw Fortress—A Case Study," Sustainability, MDPI, vol. 12(3), pages 1-30, February.
    19. Luis César Herrero-Prieto & Mafalda Gómez-Vega, 2017. "Cultural resources as a factor in cultural tourism attraction," Tourism Economics, , vol. 23(2), pages 260-280, March.
    20. Khuong Ngoc Mai & Phuong Ngoc Duy Nguyen & Phuong Thi Minh Nguyen, 2019. "International Tourists’ Loyalty to Ho Chi Minh City Destination—A Mediation Analysis of Perceived Service Quality and Perceived Value," Sustainability, MDPI, vol. 11(19), pages 1-16, October.
    21. Calogero Guccio & Domenico Lisi & Marco Martorana & Anna Mignosa, 2017. "On the role of cultural participation in tourism destination performance: an assessment using robust conditional efficiency approach," Journal of Cultural Economics, Springer;The Association for Cultural Economics International, vol. 41(2), pages 129-154, May.

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    More about this item

    Keywords

    cultural tourists; cultural participation; tourism flows; Italian provinces;
    All these keywords.

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • Z11 - Other Special Topics - - Cultural Economics - - - Economics of the Arts and Literature

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