Content
July 2000, Volume 3, Issue 2
- 163-184 Young Consumers’ Responses to Event Sponsorship Advertisements of Unhealthy Products: Implications of Schema-triggered Affect Theory
by Stephen R. McDaniel & Gary R. Heald - 185-197 The U.S. Federal Tax Consequences of Athletic Scholarships: Is the Recipient an Employee?—Effect on Gross Income and Dependency Status
by Gregory P. Cermignano & Joseph M. Hargadon - 199-221 Considering Future Sport Delivery Systems
by David Shilbury
January 2000, Volume 3, Issue 1
- 1-22 Targets and Standards of Quality in Sport Services
by Packianathan Chelladurai & Kyungro Chang - 23-46 Organisational Effectiveness of Hellenic National Sports Organisations: A Multiple Constituency Approach
by Dimitra Papadimitriou & Peter Taylor - 47-70 Virtual Advertising: Legal Implications for Sport
by Paul Turner & Sam Cusumano - 71-92 Emerging Issues in Olympic Sponsorship: Implications for Host Cities
by Graham Brown - 93-118 Marketing to Multiple Constituencies: Repositioning AUS-north
by B. Christine Green & Don Gordon
July 1999, Volume 2, Issue 2
- 115-132 Culture, Ethnicity, and Sport Management: A New Zealand Perspective
by David R. Thomas & Lorna Dyall - 133-149 Floorball's Penetration of Australia: Rethinking the Nexus of Globalisation and Marketing
by Fong-Yi Lai - 150-171 Organisational Leadership: Lessons from Professional Coaches
by Pamm Kellett - 173-192 Amateurism to Professionalism: Modelling Organisational Change in Sporting Organisations
by James Skinner & Bob Stewart & Allan Edwards - 193-207 Creating a New Program: Active Ageing in Queensland
by Laurence Chalip & Christopher Bray & Jason Logan
January 1999, Volume 2, Issue 1
- 1-23 Increasing the Focus on “Place” in the Marketing Mix for Facility Dependent Sport Services
by Hans M. Westerbeek & David Shilbury - 24-42 Deinstitutionalising the Amateur Ethic: An Empirical Examination of Change in a Rugby Union Football Club
by Danny O’Brien & Trevor Slack - 43-66 The Impact of Fan Attitudes on Intentions to Watch Professional Basketball Teams on Television
by Daniel F. Mahony & Anita M. Moorman - 67-81 Reflective Practice in Sport Management
by Allan Edwards - 86-108 Great Expectations: From Port Adelaide to Port Power—A Club in Transition
by David Shilbury & Grant Hooper
January 1998, Volume 1, Issue 1
- 1-24 Managing Our Human Resources: A Review of Organisational Behaviour in Sport
by Alison J. Doherty - 25-43 Taxpayer Subsidies for Major Sporting Events
by Trevor Mules - 45-76 Sport Tourism: A Critical Analysis of Research
by Heather J. Gibson - 77-93 Skiing Australia: Reorganising for the Future
by Jenni Rowan
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