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E-learning adoption in hospitality education: An analysis with special focus on Singapore


  • Nair, Revi
  • George, Babu P.


This paper explores issues and challenges in the adoption of e-learning in hospitality education, with special reference to Singapore. Hospitality being a ‘high-touch’ profession and many hospitality related skills being largely intangible, there has been significant industry resistance in technology adoption. There has been concerns from multiple stakeholder groups as to how effectively can technologies compensate for the loss of social context of traditional hands-on learning. However, in Singapore, some polytechnic based schools have practically demonstrated the ways by which technology could be meaningfully integrated into hospitality education.

Suggested Citation

  • Nair, Revi & George, Babu P., 2016. "E-learning adoption in hospitality education: An analysis with special focus on Singapore," MPRA Paper 77447, University Library of Munich, Germany, revised 21 Apr 2016.
  • Handle: RePEc:pra:mprapa:77447

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    References listed on IDEAS

    1. Busby, Graham & Huang, Rong, 2012. "Integration, intermediation and tourism higher education: Conceptual understanding in the curriculum," Tourism Management, Elsevier, vol. 33(1), pages 108-115.
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    Cited by:

    1. Skapinaki, Athina & Salamoura, Maria, 2020. "Investigating primary school quality using teachers’ self-efficacy and satisfaction," MPRA Paper 98248, University Library of Munich, Germany.
    2. Temperini, Valerio & Gregori, Gian Luca & Pizzichini, Lucia, 2019. "E-learning as a marketing tool for Tour Operators. The ‘Go Academy’ case study," MPRA Paper 94075, University Library of Munich, Germany.
    3. Fu, Jing & Kapiki, Soultana Tania, 2016. "Reengineering knowledge for e-tourism and hospitality curricula," MPRA Paper 77852, University Library of Munich, Germany, revised 14 Jul 2016.
    4. Christou, Evangelos & Chatzigeorgiou, Chryssoula, 2019. "Experiential learning through industrial placement in hospitality education: The meat in the sandwich," MPRA Paper 98497, University Library of Munich, Germany.
    5. Chatzigeorgiou, Chryssoula & Christou, Evangelos, 2020. "Adoption of social media as distribution channels in tourism marketing: A qualitative analysis of consumers’ experiences," MPRA Paper 98175, University Library of Munich, Germany.
    6. Halkiopoulos, Constantinos & Antonopoulou, Hera & Papadopoulos, Dimitrios & Giannoukou, Ioanna & Gkintoni, Evgenia, 2020. "Online reservation systems in e-Business: Analyzing decision making in e-Tourism," MPRA Paper 98230, University Library of Munich, Germany.

    More about this item


    E-learning; hospitality; education; active learning; polytechnics; Singapore;

    JEL classification:

    • L83 - Industrial Organization - - Industry Studies: Services - - - Sports; Gambling; Restaurants; Recreation; Tourism
    • M1 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration
    • O1 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development

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