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Tourism Development in Creative Clusters: from Artistic Creation to Tourist Consumption? The Case of the M50 District in Shanghai (China)
[Développement du tourisme dans les clusters créatifs : de la création artistique à la consommation touristique ? Le cas du quartier M50 à Shanghai (Chine)]

Author

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  • Basile Michel

    (PLACES - EA 4113 - PLACES - Laboratoire de géographie et d'aménagement - CY - CY Cergy Paris Université, ESO - Espaces et Sociétés - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UM - Le Mans Université - UA - Université d'Angers - UR2 - Université de Rennes 2 - CNRS - Centre National de la Recherche Scientifique - Nantes Univ - IGARUN - Institut de Géographie et d'Aménagement Régional de l'Université de Nantes - Nantes Université - pôle Humanités - Nantes Univ - Nantes Université - Institut Agro Rennes Angers - Institut Agro - Institut national d'enseignement supérieur pour l'agriculture, l'alimentation et l'environnement, Institut conjoint des Universités de Ningbo et d’Angers - UA - Université d'Angers - ZWU - Zhejiang Wanli University)

Abstract

The aim of this article is to examine how artists and other players of the creative economy clustered in some urban quarters and thereby promote the emergence of a tourist dynamic. Two main results emerge from investigations conducted in Shanghai in the M50 art district labeled as a "creative cluster". First, under the combined action of the underground, middleground and upperground, the M50 became a center of art in the city, playing a key role in the emergence of Chinese contemporary art. Secondly, as a result of this status, M50 is impacted by a strong tourist attractiveness and activity, and become an artistic and tourist enclave. These results allow to open the discussion on the sustainability of the artistic dynamics in this type of quarters given the tourism and commercial gentrification that challenges the presence of the very foundation of these dynamics, namely artists. In the end, the development of tourism in these quarters raises the question of their potential transformation from spaces of artistic creation to spaces of tourism consumption.

Suggested Citation

  • Basile Michel, 2023. "Tourism Development in Creative Clusters: from Artistic Creation to Tourist Consumption? The Case of the M50 District in Shanghai (China) [Développement du tourisme dans les clusters créatifs : de ," Post-Print halshs-04101394, HAL.
    • Handle: RePEc:hal:journl:halshs-04101394
    DOI: 10.3917/maorg.047.0021
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-04101394v1
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    References listed on IDEAS

    as
    1. Graeme Evans, 2015. "Rethinking Place Branding and Place Making Through Creative and Cultural Quarters," Springer Books, in: Mihalis Kavaratzis & Gary Warnaby & Gregory J. Ashworth (ed.), Rethinking Place Branding, edition 127, chapter 0, pages 135-158, Springer.
    2. John McCarthy & Yan Wang, 2016. "Culture, creativity and commerce: trajectories and tensions in the case of Beijing's 798 Art Zone," International Planning Studies, Taylor & Francis Journals, vol. 21(1), pages 1-15, February.
    3. Charles-Edouard Houllier-Guibert & J.B Le Corf, 2015. "Le marketing territorial dans la fabrique des villes créatives : une approche comparative de Rennes, Nantes et Saint-Etienne," Post-Print hal-03418869, HAL.
    4. Patrick Cohendet & David Grandadam & Laurent Simon, 2010. "The Anatomy of the Creative City," Industry and Innovation, Taylor & Francis Journals, vol. 17(1), pages 91-111.
    Full references (including those not matched with items on IDEAS)

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    More about this item

    Keywords

    tourism; creative city; creative quarters; art; gentrification; Shanghai; M50 district; tourisme; ville créative; quartiers créatifs; quartier M50;
    All these keywords.

    JEL classification:

    • M50 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - General
    • M50 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Personnel Economics - - - General

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