Advertising and Prices as Signals of Quality in a Regime of Price Rivalry
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- Fluet, Claude & Garella, Paolo G., 2002. "Advertising and prices as signals of quality in a regime of price rivalry," International Journal of Industrial Organization, Elsevier, vol. 20(7), pages 907-930, September.
References listed on IDEAS
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More about this item
Keywordsquality; oligopoly; signaling; advertising; regulation;
- L13 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Oligopoly and Other Imperfect Markets
- L15 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - Information and Product Quality
- C7 - Mathematical and Quantitative Methods - - Game Theory and Bargaining Theory
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