Childhood Factors & Materialism: Role Of Childhood Factors As A Major Contributor To Materialism
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|Date of creation:||Jun 2011|
|Publication status:||Published in ICM 2011 Proceeding, June 2011|
|Contact details of provider:|| Web page: http://www.internationalconference.com.my/proceeding.htm|
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- Mick, David Glen, 1996. " Are Studies of Dark Side Variables Confounded by Socially Desirable Responding? The Case of Materialism," Journal of Consumer Research, Oxford University Press, vol. 23(2), pages 106-119, September.
- Richins, Marsha L, 1991. " Social Comparison and the Idealized Images of Advertising," Journal of Consumer Research, Oxford University Press, vol. 18(1), pages 71-83, June.
- Richins, Marsha L & Dawson, Scott, 1992. " A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and Validation," Journal of Consumer Research, Oxford University Press, vol. 19(3), pages 303-316, December.
- Bernheim, B Douglas, 1994. "A Theory of Conformity," Journal of Political Economy, University of Chicago Press, vol. 102(5), pages 841-877, October.
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