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How can you help organizations change to meet the corporate responsibility agenda?

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  • David Lyon

Abstract

As corporate responsibility (CR) has developed over the past decade, companies have developed and communicated their formal values relating to environment, employees, stakeholders and governance through public statements. Many of these companies have produced formal reports covering their performance on environmental and social issues. Continued improvement and delivery of commitments depends on buy‐in not just from senior management (and the CR manager), but from managers and staff across the organization. This is only possible if there is a culture that is supportive of corporate responsibility. One key aspect of making this change is understanding how the company's culture affects corporate responsibility performance. This paper discusses some areas of organizational culture that affect CR performance including rewards and recognition, learning and managing change, awareness and involvement, questioning culture and flexibility underpinned by mutual respect. It also provides an overview of our approach for assessing and fostering a supportive culture. This is based on working with clients to manage their licence to operate in addition to extensive experience in innovation culture and safety culture. Copyright © 2004 John Wiley & Sons, Ltd and ERP Environment.

Suggested Citation

  • David Lyon, 2004. "How can you help organizations change to meet the corporate responsibility agenda?," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 11(3), pages 133-139, September.
    • Handle: RePEc:wly:corsem:v:11:y:2004:i:3:p:133-139
    DOI: 10.1002/csr.60
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    Cited by:

    1. Jean-Pascal Gond & Jacques Igalens & Valérie Swaen & Assâad El Akremi, 2011. "The Human Resources Contribution to Responsible Leadership: An Exploration of the CSR–HR Interface," Journal of Business Ethics, Springer, vol. 98(1), pages 115-132, January.
    2. Małgorzata Kieżel & Paweł Piotrowski & Joanna Wiechoczek, 2021. "Perception of Social Responsibility Strategy in Higher Education: Empirical Study in Poland," Sustainability, MDPI, vol. 13(16), pages 1-19, August.
    3. Adam Lindgreen & Valérie Swaen & David Harness & Marieke Hoffmann, 2011. "The Role of ‘High Potentials’ in Integrating and Implementing Corporate Social Responsibility," Journal of Business Ethics, Springer, vol. 99(1), pages 73-91, February.
    4. Anna Lee Rowe & Margaret Nowak & Mohammed Quaddus & Marita Naude, 2014. "Stakeholder Engagement and Sustainable Corporate Community Investment," Business Strategy and the Environment, Wiley Blackwell, vol. 23(7), pages 461-474, November.
    5. Lynes, Jennifer K. & Andrachuk, Mark, 2008. "Motivations for corporate social and environmental responsibility: A case study of Scandinavian Airlines," Journal of International Management, Elsevier, vol. 14(4), pages 377-390, December.
    6. Anna Katharina Provasnek & Anton Sentic & Erwin Schmid, 2017. "Integrating Eco‐Innovations and Stakeholder Engagement for Sustainable Development and a Social License to Operate," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 24(3), pages 173-185, May.
    7. Castilla Polo, Francisca & Gallardo Vázquez, Dolores, 2008. "Social information within the intellectual capital report," Journal of International Management, Elsevier, vol. 14(4), pages 353-363, December.
    8. Mark W. McElroy & Rene J. Jorna & Jo van Engelen, 2008. "Sustainability quotients and the social footprint," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 15(4), pages 223-234, July.
    9. Robert L. Engle, 2007. "Corporate social responsibility in host countries: a perspective from American managers," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 14(1), pages 16-27, February.
    10. Brian R. Johnson & Eric Connolly & Timothy S. Carter, 2011. "Corporate social responsibility: the role of Fortune 100 companies in domestic and international natural disasters," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 18(6), pages 352-369, November.
    11. Tiina Onkila & Marjo Siltaoja, 2017. "One Rule to Rule Them All? Organisational Sensemaking of Corporate Responsibility," Journal of Business Ethics, Springer, vol. 144(1), pages 5-20, August.
    12. Ana Nave & João Ferreira, 2019. "Corporate social responsibility strategies: Past research and future challenges," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 26(4), pages 885-901, July.
    13. Rodrigo Lozano, 2013. "Are Companies Planning their Organisational Changes for Corporate Sustainability? An Analysis of Three Case Studies on Resistance to Change and their Strategies to Overcome it," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 20(5), pages 275-295, September.
    14. Mine Karatas‐Ozkan & Çağla Özgören & Sibel Yamak & Shahnaz Ibrahim & Melike Nur Tunalıoğlu & Ashly Pinnington & Katerina Nicolopoulou & Yehuda Baruch, 2022. "Dual nature of the relationship between corporate social responsibility and human resource management: A blessing or a curse?," Corporate Social Responsibility and Environmental Management, John Wiley & Sons, vol. 29(5), pages 1578-1594, September.

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