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The Behavioral Science of Eating: Encouraging Boundary Research That Has Impact

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  • Koert van Ittersum
  • Brian Wansink

Abstract

Boundary research can be risky, but it can also move academic disciplines into wider areas of influence. Fittingly, this new journal's mission is to expand the boundaries of consumer behavior and to deepen its impact. Each issue focuses on having an impact both in consumer research and beyond. In the context of the behavioral science of eating, we outline the process for recruiting papers and coaching them through the review process so that authors think more precisely about the impact they want to have and think more broadly about how it illustrates a larger impactful theme.

Suggested Citation

  • Koert van Ittersum & Brian Wansink, 2016. "The Behavioral Science of Eating: Encouraging Boundary Research That Has Impact," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 5-14.
    • Handle: RePEc:ucp:jacres:doi:10.1086/684616
    DOI: 10.1086/684616
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    References listed on IDEAS

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    1. Courtney Szocs & Dipayan Biswas, 2016. "Forks over Spoons: The Impact of Cutlery on Calorie Estimates," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 161-174.
    2. Brennan Davis & Collin R. Payne & My Bui, 2016. "Making Small Food Units Seem Regular: How Larger Table Size Reduces Calories to Be Consumed," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 115-124.
    3. John Peters & Jimikaye Beck & Jan Lande & Zhaoxing Pan & Michelle Cardel & Keith Ayoob & James O. Hill, 2016. "Using Healthy Defaults in Walt Disney World Restaurants to Improve Nutritional Choices," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 92-103.
    4. Eva Corpeleijn, 2016. "Commentary: Does Hunger Manipulate Glucose Levels, or Do Glucose Levels Make You Eat?," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 24-25.
    5. Sara Williamson & Lauren G. Block & Punam A. Keller, 2016. "Of Waste and Waists: The Effect of Plate Material on Food Consumption and Waste," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 147-160.
    6. David Gal, 2016. "Let Hunger Be Your Guide? Being Hungry before a Meal Is Associated with Healthier Levels of Postmeal Blood Glucose," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 15-24.
    7. Nguyen Pham & Naomi Mandel & Andrea C. Morales, 2016. "Messages from the Food Police: How Food-Related Warnings Backfire among Dieters," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 175-190.
    8. Jenny van Doorn, 2016. "Commentary: Why Do We Waste So Much Food? A Research Agenda," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 53-56.
    9. Joanne F. Guthrie, 2016. "Commentary: Waste Not, Want Not: Can Consumer Behavior Research Help Reduce Food Waste?," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 51-52.
    10. Martin Reimann & Deborah MacInnis & Antoine Bechara, 2016. "Can Smaller Meals Make You Happy? Behavioral, Neurophysiological, and Psychological Insights into Motivating Smaller Portion Choice," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 71-91.
    11. Stephen S. Holden & Natalina Zlatevska & Chris Dubelaar, 2016. "Whether Smaller Plates Reduce Consumption Depends on Who's Serving and Who's Looking: A Meta-Analysis," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 134-146.
    12. Ossama Elshiewy & Steffen Jahn & Yasemin Boztug, 2016. "Seduced by the Label: How the Recommended Serving Size on Nutrition Labels Affects Food Sales," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 104-114.
    13. Norbert Wilson, 2016. "When the Cupboards Are Bare: Nudging Food Pantry Clients to Healthier Foods," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 125-133.
    14. David L. Katz, 2016. "Commentary: Diet, Despotism, and the Dialectic of Denial," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 190-191.
    15. Gustavo Porpino, 2016. "Household Food Waste Behavior: Avenues for Future Research," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 41-51.
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    Cited by:

    1. Nguyen Pham & Naomi Mandel & Andrea C. Morales, 2016. "Messages from the Food Police: How Food-Related Warnings Backfire among Dieters," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 175-190.
    2. Gustavo Porpino, 2016. "Household Food Waste Behavior: Avenues for Future Research," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 41-51.
    3. Koert van Ittersum & Brian Wansink, 2016. "Conducting Research That Stimulates Win-Win Policies," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(3), pages 471-472.
    4. Norbert Wilson, 2016. "When the Cupboards Are Bare: Nudging Food Pantry Clients to Healthier Foods," Journal of the Association for Consumer Research, University of Chicago Press, vol. 1(1), pages 125-133.

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