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Netflix: Reinvention across multiple time periods

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  • Bernard J. Jaworski

    (Claremont Graduate University)

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  • Bernard J. Jaworski, 2021. "Netflix: Reinvention across multiple time periods," AMS Review, Springer;Academy of Marketing Science, vol. 11(1), pages 180-193, June.
  • Handle: RePEc:spr:amsrev:v:11:y:2021:i:1:d:10.1007_s13162-021-00195-y
    DOI: 10.1007/s13162-021-00195-y
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    References listed on IDEAS

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    1. O'Reilly, Charles A., III & Tushman, Michael L., 2013. "Organizational Ambidexterity: Past, Present and Future," Research Papers 2130, Stanford University, Graduate School of Business.
    2. Brad N. Greenwood & Ritu Agarwal & Rajshree Agarwal & Anandasivam Gopal, 2017. "The When and Why of Abandonment: The Role of Organizational Differences In Medical Technology Life Cycles," Management Science, INFORMS, vol. 63(9), pages 2948-2966, September.
    3. Joel Mier & Ajay K. Kohli, 2021. "Netflix: reinvention across multiple time periods, reflections and directions for future research," AMS Review, Springer;Academy of Marketing Science, vol. 11(1), pages 194-205, June.
    4. Koryak, Oksana & Lockett, Andy & Hayton, James & Nicolaou, Nicos & Mole, Kevin, 2018. "Disentangling the antecedents of ambidexterity: Exploration and exploitation," Research Policy, Elsevier, vol. 47(2), pages 413-427.
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    Cited by:

    1. Kimberly A. Whitler, 2022. "An exploration of how boards of directors impact chief marketing officer performance: Insights from the field," AMS Review, Springer;Academy of Marketing Science, vol. 12(1), pages 105-115, June.
    2. Bernard Jaworski, 2022. "Update the Theory + Practice section," AMS Review, Springer;Academy of Marketing Science, vol. 12(1), pages 102-104, June.

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